Airbus Marks 50 Years in North America
by James Careless
What is now Airbus Helicopters came to life in North America 50 years ago.
Perhaps company leaders didn’t realize how big a deal Airbus would become, because at the time only 17 Airbus helicopters were operating on this continent and the new company had just 43 employees. To put it mildly, it was not much of a force.
How things have changed. Today more than 3,100 Airbus helicopters are flying in North America (2,600 commercial and the rest military). Airbus Helicopters has also grown to become the predominant player in the North American commercial/ utility (65% market share), corporate/VIP (86%), EMS (71%), and parapublic (62%) markets.
All of these Airbus helicopters and their nearly 800 operators are supported by a North American manufacturing, sales and services base with main locations in Grand Prairie, Texas; Columbus, Mississippi;
and Fort Erie, Ontario. More than 1,000 employees work at Airbus Helicopters’ North American facilities.
“In terms of revenue, we brought in around $1 billion in revenue for Airbus Helicopters in North America in 2018, with 2019 shaping up to be very strong as well,” said Romain Trapp, president of Airbus Helicopters Inc. and head of the North America region. (He was speaking to media during a September 2019 celebratory event encompassing both of the company’s U.S. facilities. Trapp took over from Chris Emerson in July 2019, with Emerson becoming president of Airbus U.S. Defense and Space Inc.) “Market share-wise, last year was a great year for us, especially on the commercial side. Our market share of aircraft above five seats was 76%, and on the delivery side, we achieved a record share of 72%.”
Airbus Helicopters’ journey to this market dominance is a tale of achievements and accomplishments – and it is one that started very, very humbly.
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