Insight
LATIN AMERICA EGT
Nadia Popova Director of EGT Central America, the Caribbean and Mexico.
“Last year was the most successful for EGT in South and Central America and 2019th is shaping to yield even better results,” concluded Mrs. Popova. “We aim to fortify our leadership in the region, relying on our bestsellers – the Collection series multigames, the Lady’s Cards jackpot, the latest generation General slot cabinets and mixes, the Asian-themed Cai Shen Kingdom and Dragon’s Turn jackpots, the EGT Multiplayer’s products and other customized developments for the local market.” Along with the excelling product diversity EGT’s key factors for future success will keep on being the high performance of its machines and the strong team of motivated professionals.
“Part of our development strategy in the country is to contribute to the qualification’s improvement in the gaming industry and we are committed to it. Included in our global business policy is to constantly enhance our services, staying close to the customers. They could share so many bright ideas and their opinion on the machines, the trends, the players’ preferences guide us on our way to best satisfy their requirements.” Nadia Popova, director of EGT Central America, the Caribbean and Mexico.
P46 NEWSWIRE / INTERACTIVE / MARKET DATA
Latin America: the epicenter of growth and success for EGT
In just a handful of year, EGT has become a key gaming supplier in Central and South America, developing a network of offices that span Panama, Mexico, Colombia, Peru, Argentina, establishing a solid presence in every regulated market in the region
Having recently been certified for the Chilean market, EGT has quickly begun establishing partnerships with several major operators (Sun Dreams, Enjoy, Marina del Sol) and has prepared to launch its specially created single game jackpot systems. In Argentina the company is also moving forward to a number of deals that will secure the debut of its products in the most important venues in the country.
Suriname’s market has long been another story of success for EGT that locally overtopped the 50% sales share, partnering with all local casino owners (Princess, Pasha Global, Dice, Torarrica among others). Some of them have allotted to its products over 50% of the floor even of their soon to be opened gaming establishments. In addition the company keeps its strong positions in the Caribbean, recently becoming the main supplier for Club Royal Caribbean – the newest casino in Trinidad and Togabo. In Curacao it also cemented its leadership, launching the Super Premier slot model and the EGT Multiplayer’s terminals.
Among the priorities of EGT in Mexico is to expand its local team, setting up a second office in Monterrey and investing in a training center in Guadalajara specifically targeting the operators’ technical crew. “Part of our development strategy in the country is to contribute to the qualification’s improvement in the gaming industry and we are committed to it,” commented Nadia Popova, director of EGT Central America, the Caribbean and Mexico. “Included in our global business policy is to constantly enhance our services, staying close to the customers. Tey could share so many bright ideas and their opinion on the
machines, the trends, the players’ preferences guide us on our way to best satisfy their requirements.”
EGT is among the few suppliers that could also offer a full range of products – slot cabinets, equipped with single game, or multigame mixes, jackpot systems, multiplayer solutions, casino management software, interactive platforms, combined with a wide range of titles. Once the legalization of the online gaming business in Colombia was a fact, EGT Interactive became one of the first suppliers certified in the sector and integrated its portfolio with Zamba and several other internet-based casinos in the country.
Currently the company is on its way to become a main contractor also for the major online operators in Mexico. EGT Multiplayer’s solutions progress in the same way in the country – especially the S-Line terminals, that are already installed in the establishments of major groups, like Codere, Caliente, Winpot, Cirsa and Grupo Orenes.
“Last year was the most successful for EGT in South and Central America and 2019th is shaping to yield even better results,” concluded Mrs. Popova. “We aim to fortify our leadership in the region, relying on our bestsellers – the Collection series multigames, the Lady’s Cards jackpot, the latest generation General slot cabinets and mixes, the Asian-themed Cai Shen Kingdom and Dragon’s Turn jackpots, the EGT Multiplayer’s products and other customized developments for the local market.” Along with the excelling product diversity EGT’s key factors for future success will keep on being the high performance of its machines and the strong team of motivated professionals.
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