• Farming sensors • Hatchery • Production software • Processing plant


• Extraction, transformation and load (ETL)


• Location of outliers and missing data


• Transparency on data issues


• Feedback to data collection points (ownership)


• Understanding of data process


• Identification of who needs access to the data


data structure to provide connectivity. This new department would be responsible for designing data governance that will allow a more dynamic response to business needs and wants.


Becoming a ‘smart farm’ Once proper data governance is in place, poultry businesses will be able to reap its manifold benefits. These include lower costs associated with other areas of data management, more accurate procedures around regulation and compliance activ- ities and greater transparency within all data-related


activities. Good governance also helps with instituting better training and learning practices around the management of data assets, increased value (and protection) of data and makes it possible to provide standardised data systems, data policies, data procedures and data standards. Last but not least, it will lead to improved monitoring and tracking mech- anisms for data quality and other data-related activities. Ef- fective data governance will put poultry producers on track to take the lead in the ‘Smart Farming’ of the future with all the tools at their fingertips to efficiently manage a successful business remotely.


▶ POULTRY WORLD | No. 8, 2020 33


A successful data program will discover all the data available in the company, understand how to connect all the different systems and ensure data quality is- sues are addressed before implementing prediction algorithms, therefore im- proving decision making.


ILLUSTRATION: AVIAGEN


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