NEWS INDUSTRY UPDATE


Flooring Retailer Strengthens Team with New Appointments


Poshflooring.co.uk, the online arm of nationwide retailer Flooring Republic, has expanded its marketing team with the appointment of a new Digital Marketing Manager and Digital Marketing Executive.


Alex Humphries has been hired for the role of Digital Marketing Manager, having previously worked for another online flooring retailer where he held the same position. A graduate from the University of Huddersfield with an honours degree in Broadcast Journalism, Alex also has experience in the digital sector from his time with Leeds-based digital marketing agency Blueclaw.


Alex commented: “I’m delighted to be joining Flooring Republic at this exciting time. The company has real ambition in terms of growth, and a real dedication to delivering a high standard of customer service.


“I’m hoping that, with my experience within the flooring sector, I can help guide the company’s digital operation to deliver positive results.”


Louis De Poortere To Reveal New Designs At Decorex


At this year’s prestigious Decorex event, rug specialist Louis de Poortere, will be bringing new designs and colours to its collections of rugs, as well as showcasing its Tailor Made and Les Tisse custom programmes.


With two new designs in Agadir and Babylon, the jacquard woven Bobohemian is expanded, both styles capturing the essence of a grand faded elegance that typifies the collection. Multiple layers of pattern, distressed areas and intricate stitching give these flatweave styles a truly vintage look. Agadir and Babylon come in eight sizes and four colourways each, made from a wool-rich, cotton chenille blend.


Decorex will also see updates to the hugely popular Mad Men, inspired by the rapidly changing social landscape of the 1960s. Here, new colours will be introduced to the Griff and Jacob’s Ladder designs; flashes of ice blue, flame


08 | Tomorrow’s Retail Floors


Ben Duke


Meanwhile, Ben Duke has been appointed as Digital Marketing Executive. Also a Broadcast Journalism graduate of the University of Huddersfield, Ben brings significant content experience having worked on projects for Super League side Huddersfield Giants and Yorkshire County Cricket Club, as well as Reading and Leeds Festival organisers Festival Republic.


On his new role, Ben said: “It’s great to have been given this opportunity to begin my journey in the marketing sphere, and I’m really excited to get started.”


Alex Humphries


Head of Marketing, Stephen Gillen, said of the appointments: “Alex’s experience in digital and the flooring industry will be invaluable to our success going forward, and we’re delighted to have him on board.


“It’s great to be working with Ben, who has already shown he’s a willing learner and is looking forward to kickstarting his career in the industry.


“It’s fantastic to have them both working for us.”


www.poshflooring.co.uk


Giving a neater and more sophisticated edge on custom sizes, blind finishing is ideal for working the striking pattern looks of Haute Couture into modern interior schemes; leaving a distinct edge to contrast hard textures.


red and white on a rich black backdrop. Here cotton chenille is blended with high lustre polyester to highlight essential elements of the design, each jacquard woven in eight sizes.


Alongside these new looks for the home, Louis de Poortere will give room to its custom rugs and runners programme, Tailor Made, now with ‘blind’ finishing to the stylish Haute Couture collection.


Louis de Poortere will also give a glimpse into the future expansion of its bespoke programme with Les Tisse. Bringing custom carpet of exceptional quality, Les Tisse allows the creation of a custom pattern in collaboration with LdP’s designers, or the recolouring of 30 library designs from a standard palette. Crafted on narrow-width wilton looms in any one of three select wool qualities, Les Tisse carpets can be ready in just eight weeks, the perfect carpet for designers wanting the very best in bespoke luxury.


If you’re attending Decorex, at Syon Park from 17th-20th September, make sure to visit Louis de Poortere on Stand G20A.


www.louisdepoortere.com www.tomorrowsretailfloors.com


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