PRODUCTS & SERVICES


Lano Opens the Heavens with Fairfield


Lano has launched Fairfield Heaven, an exquisite luxury Saxony carpet, crafted from 100% Eccelena super-soft fibre.


Available in 10 modern colours and in a plush 65oz pile weight, Fairfield Heaven is the first carpet from the Touchdown Premium collection of luxury stain- resistant styles. Its solution-dyed, two- ply Eccelena Silk yarn brings softness along with great stain and fade- resistance, as well as a carpet that’s resilient and stands up to wear. In a 10th gauge quality, Fairfield Heaven delivers a fine and plush look that differs from the many loose and open Saxony styles in the market today.


Gary Alp, UK Sales Manager at Lano, said: “Fairfield Heaven continues the winning formula of our Fairfield


Flair Rugs Launches V&A- Collaboration Collection


Rug specialist Flair Rugs is launching its debut AW17 collection inspired by the Victoria & Albert (V&A) Museum, the world-renowned museum of art, design and performance.


Drawing from the V&A archive, each style is inspired by a work of influential and acclaimed figures including William Morris, Owen Jones and F. Gregory Brown; charting key periods of design such as Art Deco and the Arts and Crafts Movement.


Crafted from wool and viscose, or silk-soft chenille, these rugs celebrate designs that have inspired generations of people in Flair’s exquisite rug craft. Whether hand-tufted and finished by skilled artisans or expertly woven on jacquard looms, each rug is finished to the highest standard.


Flair’s design team have worked closely with the V&A to develop the new collection and have gained unique access to the world’s most celebrated archives of pattern and design. The V&A is home to 2.3 million objects, spanning over 5,000 years of human creativity from many parts of the world. The Museum welcomes over 3


The features continue for this bleach- cleanable style in four and five-metre widths, a 10-year stain warranty and 15- year wear warranty. Colours range from contemporary greys to warm neutrals, underlining this collection’s wide appeal.


“As the first style in our Touchdown Premium collection, Fairfield Heaven sees focus on bringing homeowners exclusive carpets that offer luxury without the price-tag.


line, bringing a premium construction that’s perfect for homes wanting the reassurance of stain and fade-free carpet in a quality that brings a really luxurious feel to their home.”


million visitors annually to its South Kensington site in London.


Speaking about the collection, Lauren Sizeland, Head of Business Development & Licensing at the V&A, commented: “We are delighted to be working with this long established, family-run business, producing rugs with a strong focus on craftsmanship. We have a shared passion for creating beautiful products and very much hope this will prove to be a long and successful license.”


Launching in four styles with Jazz, Fanfare, Rhapsody and Honeysuckle, the V&A range features in the new Luxmi collection of premium styles available from the UK’s largest supplier of rugs.


Gareth Davies, Sales and Marketing Director at Flair Rugs, explained: “The V&A is a wonderful resource for creativity, so we’re delighted to launch our first licensed collection with the museum.


“This collaboration represents an excellent opportunity for flooring and home interior retailers to welcome the V&A into their store with a range of rugs inspired by great designers and artists, each with an appealing story to tell. These styles are just the first of


36 | Tomorrow’s Retail Floors


many that will be produced through our license with the Museum.


“It has been a hugely rewarding experience for our team to explore such incredible works, interpreting them into beautiful rugs made for today’s modern home and we’re confident that homeowners will love the collection as much as we do.”


The V&A-inspired rug collection will be officially unveiled at London’s Top Drawer home and gift show this September and it will also form a major part of Flair Rugs display at The Flooring Show later in the month.


www.flairrugs.com www.tomorrowsretailfloors.com


“We’re seeing more people want the easy living of stain-resistant polypropylene, but they’re also prepared to invest a little more for a luxurious feel. The launch of Touchdown Premium is our response to this, so that our retailers can be armed with an answer in some of our most popular and enduring styles,” Gary continued.


www.lano.com/en


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40