Trend Setting Some apartment


firms are using ame- nities to connect with residents in the era of social distancing. Asset Living’s events popu-


food-related were


always


lar with residents at its student


proper-


ties. But when the pandemic


hit, the


Houston-based, third- party manager needed to make adjustments. “Instead of host- ing these in one of the indoor common area spaces, we’ve been


able to pivot and provide it in more of a ‘grab-n-go’ or ‘drive- by’ setting by meeting residents at the entry or gate area or other outdoor common areas,” says Stacey Lecocke, Executive Vice President for Asset Living.


For Asset Living’s onsite staffers, the events provide an op-


portunity to see how their residents—college kids away from their families during a raging pandemic—are surviving. “We still get to connect with residents and ensure their mental health is being taken care of,” Lecocke says. “We’ve experienced an increase in positive reviews thanking us for continuing to pro- vide a connection even if it’s just in the little or simple things.” Outdoor classes were also part of the formula for Asset Living. Indeed, exercise can help both physical and mental well-being. “We have utilized outdoor green space more than ever to host outdoor exercise classes such as group yoga classes, virtual 5k challenges and outdoor workout stations,” Lecocke says. “Our teams have certainly raised the creativity bar when it comes to outdoor fitness initiatives.”


Once the pandemic is over, Lecocke expects Asset Living’s events to return to normal. But she does say the pandemic has helped the company reach more of the college students in her com- pany’s properties. “I think this has provided a unique opportunity to connect to an even broader audience in our resident base who maybe wouldn’t want to participate in lengthy in-person, indoor events,” Lecocke says.


But connections aren’t just for college kids. For some firms, outdoor activities during the pandemic could be a springboard to offering more services in the future. As RangeWater’s Director of Innovation and a Starwood alum, Carl Walton looks far and wide for inspiration, including European hotels for the company’s upscale apartments. He envi-


32 APRIL 20218


This heading contains information on Management & Leasing.


CONNECTIONS DURING THE PANDEMIC LEAD TO POSITIVE REVIEWS By Les Shaver


sions resort-style pools with cabanas and people serving drinks by the pool at his properties. Those drinks don’t just have alco- hol. He’s intrigued by the idea of indoor and outdoor coffee bars staffed by baristas. But it isn’t easy to find people to come in and serve RangeWater’s residents. “The people piece is the most important and most challeng-


ing. We’re eager to find partners who want to bring more to our neighborhoods and truly serve our residents in unconventional, yet convenient ways,” Walton says. One way RangeWater found to serve its residents at The


Skylark in Atlanta was by bringing in three artists in residence— Megan Mosholder, Lacey Longino and Eric Nine. The artists be- gan their residency at The Skylark in April 2020. Since then, they have been creating art installations throughout the community. “We currently have three artists in residence here, all bringing


a unique perspective to this development,” says Walton. “They’re interpretation of the neighborhood has been installed on what would be plain exterior walls or stairs.”


Les Shaver is a freelance writer


Apartments, Universities, Condominiums, Hotels / Motels, Residential institutions, and other multi-family housing properties. Our best sales performers have always been


We are the leading provider in the Mid-West for laundry service. First choice among


referrals from our existing customers.


Since 1957, our mission has been to maintain the highest level of integrity and professionalism, while providing name brand, energy efficient equipment. (OK we've upgraded the equip- ment since then, check Products for current models). We service our installations with the fastest service response in the country.


We install and maintain laundry rooms throughout the Mid-West including Ohio, Kentucky, and Indiana (as Indy Coin Laundry).


CINCINNATI COIN LAUNDRY 513 542-9800 | 800-777-9274 WWW.CCOIN.COM


John Gruen Call us to see how easy your laundry room can be.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36