setting isn’t always as easy as it sounds, though. The Philips MediaSuite Hospitality TV rev- olutionised this in 2019. The world’s first profession- al TV to include Chromecast
ing services, such as Amazon Prime Video and Disney+ and now, with Netflix-embedded, our streaming functionality has changed the game in the Professional TV marketplace again.”
Millennials are leading the
way when it comes to going mainstream with streaming, with Generation X just behind them. According to Deloitte, 72% of Trailing Millennials, 69% of Leading Millennials and 60% of Gen Xs are stream- ing service subscribers. Streaming has been around since 2005, when YouTube was launched, and 2006 when Netflix and the predecessor of Amazon Prime Video both en- tered
the marketplace. Even
with the arrival of these early providers, it wasn’t until the advent of smart TVs, enabling access at the touch of a button (or two) that streaming became a household regular.
In the commercial setting, as well as enabling users – wheth- er customers in a restaurant or bar, or office workers in the meeting room – to access their video streaming services, the ability to access other content on their personal devices, such as their own presentations and content, and to share that on the TV or large format display is equally important. With more and more busi- nesses also creating video, in- cluding live streaming content, to engage with their audiences, the facility to allow visitors to stream that content from their BYODs onto displays for meet- ings and presentations, is be- coming a necessity.
The Philips believes that high resolution streaming is the fu- ture of business communica-
tion.designed to enhance meet- ing room collaboration and bring new levels of simplicity to sharing and scheduling content in the food and beverage indus- try.
Harnessing the power of An- droid P, Crestron-connected and with Chromecast built-in, the B-Line allows content to be wirelessly shared to one or more displays from any BYOD device – from a laptop to a tab- let or smartphone. Better still, no new apps or additional hard- ware
are required, ensuring
hassle-free sharing for users and a cleaner, wire-free instal- lation, removing the risk of po- tential theft for businesses too. Whether Netflix, Amazon Prime Video or the newly re- leased Disney+ to name just a few, anyone with a smartphone and a subscription to a stream- ing service has access to what seems like endless hours of free and paid content. Casting these onto a professional tele- vision in a home from home
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built-in, it negates the need for additional hardware and allows users to seamlessly share their own content securely, at just the touch of a button. In 2020, MediaSuite is set to revolutio-
nise
the
marketplace
again,
adding Netflix-embedded to its repertoire, so that guests can enjoy the content on their go- to streaming service safely, se- curely and with no hassle.
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