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interior’s South Stand and two 191-square- metre models in the North Stand, while the exterior’s South West and South East facades are now home to 179-square- metre LED screens. To match the visual experience, the stadium’s audio system fills every square centimeter with loud, clear audio produced by more than 3,900 high-end speakers, including 196 all-weather models and 54 subwoofers, all of which are powered by 140 amplifiers. The extensive AV system creates a more engaging fan experience, and takes cues from stadium designs found in new American football venues across the United States. Chairman Levy says that having the NFL involved in the design ensured that it lives up to the needs and expectations of NFL teams and fans, resulting in the world’s first stadium that is custom-designed to support two sports that each require different infrastructure and staff accommodations.
AV Breathes New Life Into Old Stadiums
When the owners of Poland’s Śląski Stadium decided to renovate and reinvigorate the country’s most famous sports venue, they wanted the aural experience to be on-par with the rest of the renovation. Acknowledging that a higher-energy, higher- impact stadium experience requires a crisp, clear sound system, they implemented a design that uses more than 400 speakers in eight zones to deliver audio that ensures it is louder than crowd noise. In addition to the main stadium systems, Śląski also features 80 speakers on pillars
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that surround the outside of the facility, with 40 directed to a gallery area and the other 40 serving the area between the stadium and a perimeter fence. Public areas just beyond the perimeter fence are covered by an additional 108 wall-mounted speakers, providing entertainment to fans unable to attend the day’s match. In addition to improving the fan experience, the audio system also enhances safety through connection with stadium security measures that allow a warning system to take full priority and use the sound system for efficient crowd control and fan evacuation in case of an emergency.
Winning Isn’t the Only Goal
In the modern era of inexpensive high- quality televisions and HD content delivery, the success and profitability of major
stadia no longer depends exclusively on the home team’s performance. Stadia need to create and enable memorable in-person experiences with benefits fans cannot get at home. While the roar of the crowd still adds a visceral connection for attendees, innovations in AV technology will become increasingly important to keep new generations of fans paying premium prices to see their favorite teams play in real life. Brad Grimes is Senior Director of
Communications for AVIXA™, the Audiovisual and Integrated Experience Association. AVIXA represents the $178 billion global commercial AV industry and produces InfoComm trade shows around the world.
For more information, visit
www.avixa.org/sportsAV.
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