Editorial Support


Product Focus Each issue of FBC includes a Product Focus on a specific line of equipment, highlighting the latest technological developments. The editorial provides a brief educational overview of the product and its features, guiding readers in making the right purchase decisions for their facility and members. See Editorial Chart for details.


Supplier Profiles


A series of articles takes a behind-the-scenes look at the supplier-side of the fitness business, profiling the people and companies that deliver equipment and services to the fitness industry. While select organizations are profiled, these articles are designed to enhance FBC readers’ appreciation for the expertise and contribution to the industry of all suppliers.


FBC for Trainers


The purpose of the fitness trainer section in Fitness Business Canada is to educate and motivate the fitness practitioners: floor staff, personal trainers and instructors, both those employed by health/fitness facilities and those who are operating independently. Article topics include the business of personal training, certification issues, trainer profiles, professional development and industry-specific issues. All articles are read by both management and staff.


What’s New


Profiles new product releases including equipment, accessories, training aids and services of interest and value to our readers. Always read. Open to all industry suppliers.


Happenings


Regular reports include supplier news, major events, developments, trends and activities of national interest, plus major new product lines, corporate acquisitions, events and developments that are of interest and importance to our readers.


"No publication provides more insight into the Canadian fitness market than FBC. Top operators from coast to coast rely on the content provided in the magazine. This is, in part, why we love advertising in Fitness Business Canada."


JP Richard, President, TRIBE Team Training® North America


Send press releases, contact information and hi-resolution product images to lori@fitnet.ca. Do you have new products or industry news you would like us to consider?


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