Pulp Paper & Logistics COMMENT W
elcome to the September-October issue of Pulp, Paper & Logistics. As ever at this time of the year we are looking forward to the MIAC show in Lucca Italy. Not only is it our 50th issue but also the 25th anniversary
of MIAC, which continues to be one of the staple events for suppliers, products and services to the growing tissue-related global market. Pulp Paper & Logistics magazine is driven by the industry we serve and from continuing feedback from readers we will incorporate the most important subjects into the issues being published in 2019. There four key reasons to be involved with the magazine, either in print or the on-line PDF version:
Increase in circulation Having completed our annual reader re-registration it is pleasing to note that while we have nominally increased the circulation of the print issue there has been a significant increase in the number of requests for the full PDF version.
High pass-on rate Last year we asked readers about their use of the full PDF version and on average they passed it to a minimum of two other individuals. This appears to have driven a surge in requests for regular receipt of the magazine in this format.
Influential reader profile Most readers are those who can influence or authorise a purchase. More than 87 per cent are based at paper, tissue, board or packaging manufacturers/mills, with job titles that range from chief executive level to mill managers. The remaining 13 per cent represent suppliers to the pulp and paper industry, consultants, government and converters. When the requests are combined for both the printed issue and full PDF sent online the reach of Pulp Paper & Logistics exceeds 18,500 individuals, even without counting pass-on readers.
Content relevant to readers Another part of the positive feedback from the readers has been the relevancy of the magazine’s content, and how they felt it related to their activity, all the way from the production process through to the shipping of the finished product.
See you at MIAC in Lucca. Vince Maynard. Publisher
Vol. 10 Issue No. 50, September/October 2018
ISSN 2045-8622 (PRINT)
PUBLISHER & EDITORIAL DIRECTOR Vince Maynard Tralee, Hillcrest Road, Edenbridge, Kent, TN8 6JS, UK Tel: +44 (0) 1732 505724 Mobile: +44 (0) 7747 002286 Email:
pulppaperlogistics@virginmedia.com
CONSULTANT EDITOR David Young Tel: +44 (0) 1737 551687 Mobile: +44 (0) 7785 796826
EDITORIAL ADVISOR John Nutting
Email:
johnnutting47@gmail.com
REGIONAL REPRESENTATIVE Einar Johansson Tel: 0046 8 540 255 15 Mobile: 0046 70 234 80 85 Email:
einar.lennart@gmail.com
PRODUCTION Anthony Wiffen ASTAC Business Publishing Ltd Tel: +44 (0) 1622 850063 Mobile: +44 (0) 7557 280 769 Email:
anton_print_1@mac.com
September/October 2018
IN THIS ISSUE INDUSTRY NEWS
INDUSTRY NEWS 1
ACT-ON SOFTWARE Why marketing automation is key for the future of pulp and paper
LOGISTICS VALMET
Moving to a higher level of tissue making
MIAC 2018 The world of paper meets at Lucca Environmental mission
VALMET ANDRITZ
The next-generation bioproducts mill ANDRITZ Videowall technology for pulp mills
PRODUCTS & SERVICES
PROJECTS & CONTRACTS
PEOPLE
PRINTER Brown Knight and Truscott
Tunbridge Wells, Kent, TN2 3BW United Kingdom Tel: +44 (0)1892 511678
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