LIW PROMOTIONAL FEATURE


3 Innovative Solutions 3 Live Demonstratio 3 CPD Masterclasses


3 Innovative Solutions 3 Live Demonstrations 3 CPD Masterclasses


Connect with LIW :


Join us on: Join us on: @L_I_W


Register your interest to attend today at www.liw.co.uk/register Supporting Partners: Supporting Partners: Get connected at LIW LIW11 H&F Ad A4.indd 1


Register your interest to attend today at www.liw.co.uk/register


LIW11 H&F Ad A4.indd 1


Recognising how important network- ing opportunities are to LIW visitors, new to the show this year will be ‘LIW Connections’, the ability to pre-schedule one-to-one meetings at the show. Once registered, visitors will be able to do specialist research easily, plan in advance and adopt a focused approach to doing business at LIW. Over 2,000 pre-sched- uled meetings will be facilitated by Select Marketing, providing further return on time for the visitor and ensuring the con- versations that matter actually happen. Register at www.liw.co.uk and get connected.


Life Fitness launches new Insignia series of products


Life Fitness, on stand W500, will be set- ting a new standard at LIW with the launch of their Insignia Series, a premium line of strength training products. Insignia Series includes 21 selectorised


strength training products, including 15 frame colour options, 30 upholstery choices and six shroud inlays, giving facil- ities flexibility to differentiate. Also, new technology integrations enable exercisers to tailor the equipment experience to suit their needs and help track their workouts, whilst an electronic rep counter and timer, ‘LFcodes’ and QR code provides immedi- ate access to exercise tutorials and set-up tips through the Life Fitness mobile app.


Plummer to star at Indie Day


Tursday will be LIW’s ‘Independents’ Day’ – an exciting new feature delivering a day of activity aimed at tackling the challenges faced by independent operators. Te Keynote will be delivered by Tomas


Plummer, a fitness business guru with 30 years’ experience in the sector, who is renowned in the US for coaching indepen- dent operators to heady success. Tomas will be talking about how to sur-


vive and thrive in competitive markets, as well as change and the opportunity opera- tors have to make money from it.


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Te LIW Live stage will feature a host of big names, following on from Ricky Hatton’s star turn last year Special guests ready to light up Live Stage


Back by popular demand, the LIW Live Stage will once again be hosting exciting demonstra- tions and interviews from some of the biggest names, spotlighting latest industry innovations. Across all three days, the stage will host pre-


sentations from Piloxing – a non-stop, cardio fusion of pilates, boxing and dance led by founder Veveca Jensen – and also from D2F Battle Rope classes. On the Tuesday, there will be interviews with Matrix Ambassadors Sally


Gunnell MBE and Dani King MBE, in conjunc- tion with the Women’s Sports Trust. The stage will welcome more Matrix


Ambassadors in the form of Chris Radlinski and Paul Johnson from the Wigan Warriors Rugby League team on the Wednesday, as well as England Rugby player Ben Morgan. On Tursday there will be a morning session


on dementia awareness in sport, followed by an aſternoon interview with the Royal Marines.


Keynotes from fitness figureheads to assess the current state of the industry


ukactive CEO David Stalker will return to Leisure Industry Week to provide a highly- anticipated keynote seminar detailing an overview of the current state of physical inac- tivity in England. He will review inactivity levels across the country, assess the key trends and put forward recommendations on how we can turn the tide of inactivity. Hans Muench, IHRSA European director,


will provide a keynote session looking into the state of the health and fitness industry on a global level, while highlighting cutting edge ideas to benefit UK operators. Tis will be a ‘best of ’ session from the global health club body IHRSA, pulling information from experts across four continents and including impressions from the recent CanFitPro event in Canada, covering US trends, ‘what’s hot’ in Europe, examples from across continents and statistics that aid comparative analysis.


Read Leisure Opportunities online: www.leisureopportunities.co.uk/digital


Twitter: @leisureopps


T e ropes course will be on show for the third time © CYBERTREK 2013


David Stalker will hammer home the key points from ukactive’s campaign to to end inactivity


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