building blocks already available that minimize the risk and maximize the re-use factor. That’s what makes Choreo such a powerful platform to enable con- nected vehicles today.” Providing this service for customers isn’t as easy as it sounds, according to Hong. To make it as easy as possible on the customer, Choreo will work directly with wireless car- riers like AT&T and Sprint. “A lot of our customers don’t have insight into why this is an important aspect,” he said. “How do you activate a wireless service or provision and how will it work? We simplify the whole thing in a package and allow software enablement for the customer. That’s a lot of value we bring to the table and is the aspect of the system that is often overlooked.” For automakers, developing a new hardware device can take two to three years to go to production, while Choreo can create and implement new functions and services to support new customer requirements within a year, Hong explained.
Another function Choreo is looking to capitalize on is to help interested parties analyze driving behavior by way of an OBII dongle that collects data of varying types and uploads it to the cloud. “The aftermarket OBDII dongle can help with vehicle management to analyze your driving score and that data can be used by insurance companies to provide a better service for their customers,” Hong said. “It can be used to calculate C02 emissions, to compare driving behavior with friends in your area, check fuel consumption, and provide tips on how to improve it.” Most of this data can be obtained through smartphone apps as well, Hong added. When data in the car is collected, it is uploaded to the cloud, which is set up to do the number crunching. Once the data is processed and filed into relevant categories, users can download the data using related smartphone apps. This ser- vice is currently in production for later release, Hong said.
Safe and Sound The U.S. Department of Trans-
portation’s National Highway Safety Administration (NHTSA) announced
me-mag.com 39
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68