SHOW GUIDE SPIELWARENMESSE 2014 Ark DIY Products
Triqo started in 2011 as a triangle and a square that can be used to build abstract shapes, but the product has now evolved into a versatile and flexible construction system. Ark DIY will be showcasing a line of new Triqo products at
Nuremberg. With only 19 elements in ten colours, Triqo offers 15 multi-model themed boxes ranging from £4.99 to £29.99 and users can create everything from racing machines to dinosaurs. The 19 parts consist of rods of different lengths,
arches, wheels, tyres, hinges and connectors. There is no need for nuts, bolts or tools as each part can be connected to any other with a simple snap. The Triqo range is manufactured in a modern facility using the most energy efficient solutions, with only fully certified green electricity is used to produce the Triqo elements.
Hall 6 Stand A-03
Revell GmbH
Revell is returning to Nuremberg with two supersize stands featuring toy ranges in Hall 12.2 and RC lines in Hall 7A.
The company will be
showcasing a RC range boasting several technological advances, as well as the expansion of an award-winning brand. A host of iconic model kit licences will also feature strongly with new tooling and close to 100 new land, sea and air releases in the pipeline. The Revell Control brand is continuing to strengthen with the exclusive Nano Quad, an incredibly small and fast mini Quadrocopter; the entry- level Turaco Micro Helicopter with a transparent body; the Quadro Shuttle jetfighter, as well as several RC releases at entry-level price points. The products retailing at a lower price point include the Mini Trucks; the double- sided flip over Stunt Car ‘Two Side’ and Mini Boats. For hobby RC enthusiasts, a new high-
Hall 12.2 Stand P13
(Nuremberg Toyfair - all product ranges)
Hall 7A Stand D161
(Nuremberg Toyfair - Hobby RC)
SAMBRO Sambro is showing its licensed ranges at its new and improved stand at Nuremberg. The 2014 lines span categories including arts
end range of R/C models will be unveiled by Hobbico in Hall 7A, Stand D-116. Following a successful UK sales launch in 2013 and a Toyshop UK Commendation, the Revellutions RC brand turns multi- format next year. The expanded range includes a police boat and 1:18 scale pick- up truck. Designed for eight to 12 year olds, all models are ready-to- run with 2.4 GHz technology. This will be backed by a heavyweight marketing campaign throughout the year plus autumn TV ads.
The Revell plastic model kits brand is also introducing new releases in 2014, for modelling enthusiasts and newcomers to the hobby. Iconic releases include the 1:24 scale Mini Cooper Gift Set, featuring old and new Minis; the 1:24 scale La Ferrari and VW Golf 1 GTI; and the 1:24 scale Red Bull Racing Model Sets. Revell is taking the race to space with the 1:144 scale Space Ship Two & Carrier White Knight Two from Virgin Galactic and the limited edition Shuttle Launch Tower. Other highlights include the 1:144 scale US Navy Landing Ship and the newly-tooled 1:32 scale Spitfire Mk II. The force is strong with the beginners
range thanks to Star Wars Easykits sporting a newly designed packaging, while Revell’s newer brands, including X- Ray, will also be on display.
and crafts, stationery, toys and games, puzzles, wooden toys, wheeled goods and bags. A full selection of brand new novelty lines will be launched at the show, with ranges for all Disney’s key character licences including Sofia the First, Doc McStuffins, Monsters University, Cars, Disney Princess, Disney Fairies, Planes, Minnie Mouse and Mickey Mouse Clubhouse. The firm also has a selection of pocket money items are also available in key Marvel licences including Spider-Man. Alongside its own product ranges, Sambro is
keen to work with manufacturers to bring new products exclusively to the UK and will exhibit new lines including the cult children’s game Zed the Zombie. With a new movie on the way, Sambro
believes 2014 will be the year of the Turtles and the company’s Teenage Mutant Ninja Turtles products will appeal to fans of the pizza-loving crime fighters. All Sambro ranges are supported by a fully
comprehensive PR and marketing campaign, with TV advertising plans in place for key ranges during the Q4 2014. Hall 12.0, Stand G-12
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