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PGAMERCHANDISESHOW 2014


The Major of Golf Business! Our bitesize guide to the PGA Merchandise Show 2014


What is the PGA Merchandise Show? The PGA Merchandise Show plays host to 41,000 golf industry professionals and over


including: retail, operations, clubhouse utilisation, course maintenance, clubhouse maintenance, financing, marketing, training and employment opportunities.





1,000 golf related brands and products from all over the world. It is the one place to find everything new in golf equipment, apparel, accessories, products and services. PGA Professionals, general managers, superintendents, owners and industry leaders form a community to see current vendors, discover new products, purchase products and network with industry peers. The event focuses on every aspect of golf


The PGA Merchandise Show is an


important event for us to connect with influential retailers and key partners across the globe. Bob Philion, president of Cobra Puma Golf





What is the demo day? The twelſth annual PGA Show demo day at


the 2014 PGA Merchandise Show will provide an opportunity to see, feel, and test in real conditions, the latest in technology advancements by the leading manufacturers in the golf business. Golf equipment companies are all in one place; showcasing the newest drivers, woods, irons, wedges, putters, balls, shaſts, grips, club fitting best practices, scoring clinics and instructional aids and more. Each individual receives 4 MSR Credits for


participating in Demo Day. The PGA Merchandise


“ 16 SGBGOLF


Show presents an important opportunity for us to showcase our incredible line of products for 2014 to PGA Professionals, retailers and partners in attendance. Glenn Hickey, SVP, Americas Sales, Callaway Golf Company


” “ We innovate and design to bring out the


athlete in every golfer, and look forward to talking to PGA Professionals and retailers about how we merge technology and design in our products - in a way that only Nike can. Mike Francis, U.S. VP general manager, Nike Golf


” Show Dates and Hours


PGA Show Demo Day: Tuesday January 21: 9:00am – 5:00pm


PGA Show Days & Conference: Wednesday, January 22: 8:00am – 5:30pm Thursday, January 23: 8:00am – 5:30pm Friday, January 24: 8:00am – 3:00pm


Show Cost


PGA, LPGA Members and Allied Association Members register free of charge. The registration processing fee is now $30 for any Non-PGA Members after the early bird deadline. The onsite fee for Non-PGA Members is $75.00.


Location


The Orange County Convention Centre is located at 9800 International Drive, Orlando, Florida 89109. Complimentary shuttle service from the show hotels is available each day of the Show. Public transportation is also available to and from the Orange County Convention Centre.


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