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Can you customize the e-publishing solution?
This is a critical question to ask if your e-publishing needs
are more than the standard ‘upload your PDF’ online.
Many e-publishing solutions are straight forward ‘off-the-shelf’ packages
which publishers have to fit into rather than the other way around.
Customizable solutions,
by contrast, allow you
and your team to come
up with creative ideas
and applications (for
example, embedded
video, podcasts,
coloured backgrounds
and plenty of space for
your own brand identity
etc) that give your
publication a unique
appearance and feel.
For brand owners - especially those with strict brand design guidelines
- the necessity to have a customizable e-publishing solution is obvious.
YUDU, with its open API lets publishers build and integrate their own
plugins giving flexibility and a huge range of customizable options /
optional features such as an email collection tool or Digital Rights
Management tool.
Key tip #5: Ensure your e-publishing solution is fully customizable so
your creativity is allowed to shine.
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