This page contains a Flash digital edition of a book.
BONUS ONLINE-ONLY COVERAGE // WCF to deliver more high-quality TV coverage By Cameron MacAllister, World Curling Federation


(USCA) and Champions Curling Tour (CCT), to deliver more high-quality TV coverage of the sport to its supporters. Te WCF along with the USCA will once again broadcast the highly suc-


T


cessful Curling Night in America on NBCSN during each of the next two seasons – 2016-17 and 2017-18. Te 2015 event saw more than 40 hours of television delivered on the


NBCSN channel. Record breaking audiences viewed the nine-episode, made for TV curling event, demonstrating the attractiveness of the sport to the viewing US population. Te Board also agreed to expand WCTV’s work with the Champions


Curling Tour, following on from a successful broadcast of the Stockholm Ladies Cup in September 2015. In partnership with the CCT the WCF will make four CCT events available to broadcasters worldwide and on its You- Tube channel – www.youtube.com/worldcurlingtv – during season 2016/17. Work will begin soon to identify which events will be covered. Tese commitments are part of the WCF’s ambition to produce high-


quality TV programming in the lead up to the next Olympic Winter Games in Pyeongchang, South Korea, in February 2018. WCF President, Kate Caithness, said “We are determined to deliver a range of top-class curling broadcasts to as wide an audience as possible in


he World Curling Federation (WCF) at its recent Board meet- ings held in Basel, Switzerland, committed to developing its ex- isting broadcast partnerships with the USA Curling Association


the build up to the 2018 Olympic Winter Games. Tere is a growing desire from our Member Associations and supporters to see more TV coverage of curling championships and these commitments are a priority.” Rick Patzke, chief executive officer of USA Curling Association, said:


“Wide-spread TV coverage of championship level curling is certainly a proven method for furthering the interest in and development of curling in the United States. It is also crucial that this coverage be of high-quality and delivered in a consistent pattern, such as with this year’s nine-program, Friday night series that ran in the USA from January through March. “We are pleased to continue our long-running partnership with the WCF


and NBC – America’s Olympic network through 2032 – that positively im- pacts the growth of curling worldwide.“ Armin Harder, CEO Curling Champions Tour, said: “Te need to pres-


ent regular curling on television to an ever growing European audience has become very important. Te CCT has been working at this for a number of years with increasing success. We have created a great product that can cer- tainly fill much of the air-time between WCF events like the Europeans and Worlds by showcasing the same top-teams that play in those competitions. “We are very pleased to now have the WCF as a supporting partner, with


their assistance and know-how, which will help the CCT to solidify and improve production and quality over the next few years. Tis will certain- ly accelerate the growth of our TV audience and help promote the sport throughout many of the European Member Associations.” Q


Download the new


t Find a club portal t Calendars t Photo galleries t Athlete profiles and more!


USA Curling mobile app!


USA Curling (( 33


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50