In Focus Commercial Credit Clearly, because you are dealing with a
small screen, care would be needed in the design of a smartphone app as the screen size requires being judicious in the use of that space. Being able to find important information quickly is the objective. In addition to the ability to observe data, it
would be helpful to have certain functional capabilities that link to the source systems. These would include the ability to add notes, release orders, and increase credit limits directly on the app that feeds real-time to the customer’s account. There is great value in the ability to
capture notes as soon as you have made contact with a customer or learned something about them. By capturing these notes, everyone who has access to the customer’s account would have immediate benefit of the information. When appropriate, customers would greatly appreciate having an order released
whether you are in the car, at an airport, or at lunch. A mobile app with these features would be quite useful! The development of applications, such
as those described in this article, require a good understanding of the compatibility of platform applications to mobile-operating
systems such as Apple’s iOS and Google’s Android OS. So, the involvement of your IT staff will be essential to their development. It is, clearly, not likely that your companys’
IT departments will each independently determine that their credit teams need new smartphone applications, so it is important that you be in a position to articulate the features that are needed, and to describe the associated benefits. Benefits would include staff time saved,
When appropriate, customers would greatly appreciate having an order released whether you are in a car, at an airport, or at lunch. A mobile app with these features would be quite useful!
revenue increase, improved DSO, and improved customer experience. It will also be important to monitor the
realised benefits to provide justification for further enhancement of the applications to keep up with customer demand. Do not wait until your competitors have
already launched their own applications. The resulting benefits are certain to be greater for those companies that are thought leaders on this topic. CCR
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May 2018
www.CCRMagazine.com 19 et us help collect it promptly
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