CASE STUDIES
Williams helps Mission deliver flexible kitchen workspace
B
ased in New Covent Garden Market, Mission Kitchen is a shared 16.000ft kitchen workspace supporting new food
businesses and entrepreneurs. Styling itself as a 'light kitchen' in opposition to dark kitchens, Mission aims to build a community enabling people to work together.
“Food start-ups face a lot of challenges,” says co-founder Charlie Gent. “We set up Mission to reduce the barriers they face by providing them with flexible access to kitchens and working spaces, in a way that allows them to share knowledge and build connections.” Since it opened its doors in June, Mission
Kitchen has supported more than 50 independent businesses with kitchen space and business support. As with any professional kitchen, refrigeration plays a vital role. However, unlike kitchens designed around a single operation, Mission Kitchen supports businesses with a variety of production
40 December 2021 •
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methods. “Our clients have a range of refrigeration requirements, from temporary cold holding to blast freezing,” says Mr Gent. “We knew we would need reliable and powerful equipment to meet their needs. Williams Refrigeration were the obvious choice.” Clients at Mission include Chloë Stewart of Nibs Etc, who produces snacks using upcycled food surplus from the juice industry, and Eli Ovia from Eli & Pie, who creates pies and a range of pastry snacks which he sells at markets, festivals and events. But with many other clients working alongside each other, each with their own needs, Mission Kitchen needed a wide selection of equipment from across Williams’ product ranges. “Before joining Mission, many of our clients have been working from their home kitchens, or working out of other businesses kitchens. They may not have had access to high quality, high volume equipment,” says Mr Gent.
“Mission Kitchen and the equipment here lets them scale up their production and grow their business more quickly.” Mission offers shared and private serviced
kitchens, along with a development kitchen and storage space. Every private kitchen features dedicated Amber A135 undercounter units, a selection of Jade upright refrigerators and freezers that provide storage of ingredients, as well as a blast chiller and cooking suite. “Our rented private kitchens provide users with everything they need in one space,” says Mr Gent. “This allows them to work at their own pace without having to share equipment with other users in the public workspaces.” Williams equipment at Mission Kitchen
includes a selection of popular Jade upright fridges and freezers in double door configuration, as well as gastronorm counter units. Furthermore, Mission Kitchen features
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