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Cheryl T


aylor


, Editortalks to Will Laneof Sundaes Shoes, Cambridge.


Kindly tell us about your shop, its location and your customers? Sundaes Shoes, Cambridge mainly sophisticated women, who appreciate quality and style


What made you decide to buy this brand? They fit well, the collection is offered in UK sizes for Women from 3- 10, Men’s in EUR 40-48. The width is a EUR ‘G’ (approx UK ‘D’) comfort fit, all styles have removable insoles. Strong GORE-TEX®


range, with XCR &


SURROUND™ linings in summer, Performance & Insulated linings in Winter. Excellent price for quality.


How did you find out about the brand, where and when? I spotted them at MODA a few winters ago, I knew Marcus and he's a respectable guy. LEGeRO is from Austria with its HQ in Graz, it has two other brands in its portfolio - THINK! (which is also stocked at Sundaes) and Superfit which is the children’s brand.


Which features of the brand do you like best and why? GORE-TEX®


range, great fit.


Is the brand one of your best-sellers? Where does it stand price-wise? One of our best sellers in Winter. Good mid level pricing for our shop.


Which are the most popular styles? ROMA 561, ROMA 563, SALO 522


SALO 522


How does this brand compare with other brands in the same category you stock/have stocked? Got off to a great start, sold well from day one, the fitting and GORE-TEX® and price point means they sell themselves.


Which styles have worked best for you? ROMA 561, ROMA 563, SALO 522


ROMA 561


Have you recommended the brand to other retailers? Yes - Ward and Wright of Norwich and Basil Powell in Wells, Somerset.


Contact: - Sundaes Shoes - Tel: 01223 361536 - E-mail: cambridge@sundaes-shoes.co.uk - www.sundaes-shoes.co.uk 16 • FOOTWEAR TODAY • MAY 2016


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