www.facebook.com/AutomotiveRecycling

Recycling AUTOMOTIVE March-April 2018 Best Niche Association Magazine Columns

President’s Comments • David Gold

Shifting Gears • Caryn Smith

Departments

ARA at the Wheel | 10 Dashboard | 14

• Robert Counts & Chad Counts Marketing 101

• Mary Moberg

That’s My Opinion | 18 • Ron Sturgeon

#Trending

• Mitchell International Inc. Insure This

• Bill Velin In the People Business | 22

Coach’s Corner | 24 • Elizabeth McCormick

Vehicle Revolution | 26 • Melba Kurman & Hod Lipson

Crossword Puzzle Advertiser’s Index Snapshot

| 60 | 61 | 62

Cover/Worker photo: iStockphoto.com/ Gargantiopa/Wavebreakmedia

Automotive Recyclers Association

9113 Church Street, Manassas, VA 20110-5456 USA (571) 208-0428 / www.a-r-a.org

AUTOMOTIVE RECYCLING (ISSN 1058-9376) is published bi-monthly by the Automotive Recyclers Association, 9113 Church Street, Manassas, VA 20110- 5456 USA, (571) 208-0428, Fax: (571) 208-0430, Internet: www.a-r-a.org. Periodicals postage at Manassas, VA, and additional mailing offi ces. Copy- right © 2018 ARA. All rights reserved. Materials may not be reproduced in any form without written permission from the publisher. Statements of fact and opinion are the responsibility of the authors alone and do not necessarily imply any opinion on the part of the offi cers, directors, staff , or the members of the Automotive Recyclers Association.

MEMBER SUBSCRIPTIONS: U.S.–An additional member subscription is $20/year. NON-U.S.–An additional subscription is USD$60/year airmail.

NON-MEMBER SUBSCRIPTIONS: U.S.–A subscription is $40/year. NON-U.S.– A subscription is USD$85/year airmail.

INSTITUTIONAL: A subscription for U.S.-based libraries/non-profi ts is $20/ year.

Postmaster: Send change of address to Automotive Recycling magazine, 9113 Church Street, Manassas, VA 20110-5456 USA.

AUTOMOTIVE RECYCLING • March-April 2018

Industry Impact Eco Power / 42

In the case for automotive recycling,

it is hard to deny science. Researchers at the Worchester Polytechnic Institute partnered with the Automotive Recyclers of Massachusetts to study the positive

environmental impact and sustainability of industry. The fi ndings are no surprise. By Michael Cohen

| 19 | 20

Part of the Solution / 28 The possibilities of partnering with collision repairers and insurance industries. By Chris Daglis

Brain Trust The Voice / 36

Engaging recyclers roundtable sets dynamic tone for the industry’s future. By Caryn Smith

Industry Case Study

Why Recyclers Should Care About Collision Repair Industry

Open Interfaces / 40 By Jeff Schroder, CEO, Car-Part.com

Partners in Repairs Part of the Problem,

ARA On The Move ARA Plans Its Annual Hill Days

& Legislative Summit / 44 By Delanne Bernier

on Your Inventory? / 47 By Paul Adamo

Membership

Heart of the Industry: Sage Advice / 48

Two industry veterans never tire of serving the automotive recycling community they love. By Caryn Smith

ARA Scholarships Rooted in Learning / 52

Providing scholarships to the student members of automotive recycling families helps them realize their dreams of higher

education. This is a real return on investment for their future – and ours.

Spotlight on Excellence

Cocoa Auto Salvage: Leading with Actions / 55 This Gold Seal Auto Recycler celebrates leadership by embodying it alongside dedicated staff and other recyclers. By Caryn Smith

3 Heimlich Maneuver ...

Maximizing Profi ts Is It Time for the

| 16 | 4

On The Horizon | 6 • Michael E. Wilson

| 8 Volume 38 Number 2

™

iStockphoto.com