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FEATURE TAKING FLOOR SEALANTS TO THE MAX WearMax is the first high-tech floor seal to incorporate ‘walk on’ ceramic components and has been


revolutionising the renovation and value-retention of flooring throughout Europe and the USA, where it was first developed 15 years ago – the brand is now available in the UK and Ireland only through Traffik UK Ltd.


There are already a huge number of floor seals available on the UK market that use ceramic as a component within their construction to supposedly ‘increase’ longevity – make them harder – and, up to a point, these do fulfil their promises. However, WearMax is the only seal where you actually tread on the ceramics themselves and which offers an exceptionally long life to the floor, backed by a warranty of up to 10 years.


WearMax is a seal where ceramics swim across the entire surface of the floor, protecting the final finish – ensuring flooring maintains its looks and performance. Because of the way the final finish of matt, satin or gloss sits on the surface of the ceramics and, because ceramics have a hardness of 9.2, the seal maintains its appearance and slip resistance even in heavy footfall areas such as busy hospital corridors and entrance halls.


Smooth to touch and exceptionally easy to clean by simply using a microfibre mopping system, WearMax has a slip resistance of 40+ BS7976 – way above the minimum requirements of the British Standard of 36 in the wet. While some floor seals promise a lifetime slip resistance as long as you re-apply frequently, with WearMax this labour-intensive operation is unnecessary as the product is warranted for ‘wear through’ for up to 10 years. To facilities managers and cost conscious organisations in areas such as the healthcare sector, this means reduced organisational requirements, reduced labour costs, chemical and accessory costs and significant reduction in interruption to the day to day running of busy working environments.


Howard O’Brien, Managing Director of Traffik UK, said: “The benefits of the WearMax ceramic floor seal system are broad and the opportunities endless. Whether installing a new floor and looking to protect it for longevity and easy maintenance, looking to extend the life of an existing floor or looking to enhance a tired floor coming to the end of its lifecycle – WearMax is the answer. Most importantly the system comes with up to a 10-year warranty – a first for hard floor sealants in the UK.


“With no maintenance at all – just simple cleaning – there are tremendous cost savings that can be achieved, especially because there is no need for ongoing stripping and resealing. Black marks caused by hospital trollies for instance can be simply wiped off with no loss of lustre. As a water-based and solvent-free system, it is environmentally friendly with very low odour emission during application and is also highly resistant to disinfectants and chemicals.


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“Traffik, as the exclusive UK and Eire distributors, can now provide a long-term solution for an age old problem of seals that fail too quickly or look bad in a very short time – a way to avoid costly floor replacement.


“The addition of the WearMax Ceramic system to our portfolio of products and services, we believe, sets us apart from our competitors with a product that is not only proven to make floors last longer but is backed by a warranty guarantee that enables facilities managers and flooring manufacturers to effectively plan life-cycle flooring costs, offering protection for new floor surfaces, extending the life of ‘mid-cycle’ floor surfaces and as an alternative to replacement.”


www.traffik.uk.com Tomorrow’s Cleaning | 27


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