NEWS Premier League to target social media goal videos
UK Premier League (PL) bosses are to clamp down on football fans posting unofficial videos of goals on social media.
On the eve of the new football season, the PL said it is developing technologies to detect and clamp down on the videos, which are often viewed by thousands of fans within seconds of a goal being scored.
Dan Johnson, director of communications at the PL, said although you “can understand” that fans see something, capture it and share it, it is “ultimately against the law”.
One of the most popular formats for posting material is Vine, a Twitter-owned service that allows users to upload short videos, capped at six seconds.
During the World Cup and the last football season, thousands of clips were uploaded to Twitter within seconds of goals being scored after uploaders were able to rewind live TV to capture the footage.
“It’s a breach of copyright and we would discourage fans from doing it; we’re developing technologies such as gif crawlers, Vine crawlers, and working with Twitter to try to curtail this kind of activity,” Johnson told the BBC.
Politicians endorse Welsh domain names
Te Welsh government and leading political parties in the country have signed up to the .wales and .cymru gTLDs.
Welsh Labour, which runs the devolved government in Wales, the Conservative Party, Plaid Cymru and the Liberal Democrats have all reportedly agreed to adopt the new addresses.
Sunrise periods are set to open in the autumn before the domains go on general sale in January 2015.
Te Wales Online website quoted Welsh Labour’s finance minister Jane Hutt as saying: “Te .cymru and .wales domain names will help raise the profile of Wales and provide people, business and organisations with a distinct digital presence reflecting our identity and our rich culture.”
Te addresses will be managed by British domain name registry Nominet. ‘Cymru’ means ‘Wales’ in Welsh.
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Other groups in Wales, including broadcaster S4C and the Scarlets rugby team, have already agreed to use the new names.
Elsewhere in the UK Scotland, which is holding a referendum on September 18 on whether it should be an independent country, will have its own .scot gTLD five days aſter the vote.
Te .scot address is already available to several ‘launch pioneers‘, however, including rival campaigning groups Yes Scotland and Better Together.
Nominet, which already runs the
.co.uk country- code TLD, launched the .uk address in June. As TBO reported, the ccTLD attracted 100,000 registrations in its first month.
He added: “I know it sounds as if we’re killjoys but we have to protect our IP.”
Broadcasters Sky Sports and BT Sport paid a record £3 billion ($5 billion) to show three seasons’ worth of live action from the top tier of football in England and Wales.
Newspapers Te Sun and Te Times bought the online rights to show goals moments aſter they are scored via their respective apps and websites.
Last year, TBO explored the copyright issues associated with Vine, which was bought by Twitter in October 2012.
At the time that was written, one Vine account that posted football clips on to Twitter had more than 300,000 followers.
Charlie Winckworth, a partner at the London office of Hogan Lovells LLP, said at the time that
football was an interesting area mainly
due to the huge amount of money at stake through television rights.
“However, if a right holder were to take action against football Vines, there is always the risk of its being counterproductive. It might draw attention to the Vine accounts and make people aware that clips might be accessible straight away without having to pay for a subscription,” Winckworth said.
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SHUTTERSTOCK.COM
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