Imbibe Live
PROGRAMME Imbibe Live is renowned for its ground-breaking features, packed full of practical ideas to take back to your establishment. Listen to talks from industry experts, get free business advice, take part in tastings across all drinks categories, including rare and new products, and learn about the latest trends.
All Imbibe Live sessions are free to attend. FEATURES PROGRAMME
Imbibe Live’s innovative masterclasses, seminars, tastings and competitions are held at the show’s main feature areas:
WINE SESSIONS
Developed in association with Imbibe Live’s Wine Ambassador, Xavier Rousset MS, the Wine Sessions include expert-led masterclasses and tutored tastings by world-renowned wine producers. Visit to taste great wines, network with peers, and take part in unique training sessions and competitions.
In this area you’ll also find the team behind the Sommelier Wine Awards. Visit to taste a handpicked selection of the winning wines of 2017 - all available exclusively to the on-trade and voted for by the UK’s top sommeliers.
THE BEER & CIDER HUB The Beer & Cider Hub will be showcasing some of the best brews from around the world. Take your pick from a top programme of insightful talks and tasting sessions developed by Imbibe Live in association with Beer Ambassador Mitch Adams and Cider Ambassador Tom Oliver.
TASTE ZONE
Tantalise your taste buds with a programme of in-depth and unique tastings covering the entire drinks spectrum. From Beer & Food Matching to masterclasses on Sake and Whisky, the Taste Zone allows you to discover new products, explore specific categories and enjoy food and drink pairings in the company of experts.
THE COCKTAIL LOUNGE
Want to add some pizazz to your cocktail list? Visit The Cocktail Lounge, Imbibe’s very own action-packed mixology lab, for a dynamic line-up of talks and interactive masterclasses curated by Imbibe Live Spirits Ambassador Stuart McCluskey and presented by the on-trade’s finest.
THE ACADEMY Not only will Imbibe Live arm you with hundreds of new drinks ideas, but industry schools will be running training sessions designed to help you develop your product knowledge and service skills.
CENTRE STAGE
The beating heart of Imbibe Live, Centre Stage will host Imbibe’s legendary live competition finals, tastings and demos.
THE WINE BAR
The Wine Bar gives you the opportunity to get first-hand knowledge from wine producers and winemakers and try an exciting range of wines from small producers.
WATER BAR
With such a packed show and so many suppliers to meet, keep yourself sharp, focussed and rehydrated by taking time out with unlimited complimentary water, courtesy of our water sponsor, Thoreau.
8 JUNE 2017
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52
