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What promotional methods do your customers/potential customers prefer/ value?...


Maidaid Halcyon has found that direct marketing to our current distributor customer base via email & social media is the best way to get new information and promotions to our distributors as quickly as possible. Couple this with our Area Sales Managers visiting our distributors provides a winning combination. As well as promotions and marketing on our products, we have found another great way to market the Maidaid Halcyon brand is to offer branded items such as Maidaid Halcyon note books, desk jotters, wall calenders & pens. Our customers will always think to call us.


We know that you guys hold social media in high regard. Has it influenced the way you connect with your customers? Can you share some of your secrets?...


Social Media has become a key way to advertise to both new & existing customers. It’s about keeping a constant presence and getting your message across in a clean, uncluttered eye catching fashion. Maidaid typically use social media to advertise special offers, new product ranges, enhancements to existing products, as well as holding competitions. It’s a great way to connect with people, businesses and publications within your industry. The more relevant people that see your content the better it will be for you. Social media is free & easy to use, giving you another tool to connect with people that you may have not come across.


Maidaids ‘secrets’ to a successful social media page would be:


• Always accompany your post with an image • Use relevant ‘hashtags’ • Post on a regular basis • Keep your posts varied using different content


www.maidaid.co.uk Follow us on Twitter: @maidaid


JUNE 2017 15


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