ANALYSIS Merlin
Entertainments achieved an aggregate attendance level of
million visitors in 2014, 5% more than in 2013
62.8
OPERATOR NEWS The top 10 operator groups have reshuffl ed over the past fi ve years, refl ecting a shift in energy to the East. Asian operators, such as OCT Parks China and Chimelong Group, are now snapping at the heels of industry giants, Disney, Merlin and Universal. Disney still sits head and shoulders above the rest, boasting more than double the attendance achieved by second-place Merlin, and a stronghold on the top 10 global theme parks chart, with nine parks featured. Merlin continued its upwards trajectory throughout the course of the year, buoyed by its strongly performing Legoland parks, to achieve an aggregate attendance level of 62.8 million and maintain its position as the world’s second-largest theme park group. This position may change, however, when the 2015 numbers come in as a result of the accident on Merlin’s Smiler ride at the Alton Towers, UK, theme park in June, which hit attendances and infl icted a £50m ($77m, ¤71m) hit on profi ts. Other leading European operators
Parques Reunidos and Compagnies des Top 20 Amusement/Theme Parks Europe, Middle East & Africa Rank Park And Location
1 2
3 4
6 7 8 9
10 11 12 13 14 15 16
17 18
19 20
TOTAL
Alpes took the opportunity to streamline their portfolios in light of the improving economic climate, with the former having disposed of 14 FECs and one waterpark, and the latter Walibi Sud-Ouest and Dolfi narium. These groups are focusing on their core assets and anticipate rolling out new leisure parks in emerging destinations benefi tting from a growing middle class.
Top 10 Waterparks Europe, Middle East & Africa
Rank Park and Location 1 2 3 4
2014
Aquaventure Waterpark, Dubai, UAE Therme Erding, Erding, Germany Tropical Islands, Krausnick, Germany
Siam Park, Santa Cruz De Tenerife, Spain
Yas Waterworld has created a home-grown IP
46
5 Wild Wadi, Dubai, UAE 6 7 8 9
10 TOTAL
attractionsmanagement.com
Miramar, Heidelberg, Germany Aqualand, Koln, Germany
Palm Beach, Nurnberg, Germany Yas Waterworld, Abu Dhabi, UAE Nettebad, Osnabrück, Germany
1,400,000 1,000,000 910,000
850,000 725,000 720,000 700,000 680,000 675,000 660,000
8,320,000
Disneyland Park At Disneyland Paris, Marne-La-Vallee, France
Europa Park, Rust, Germany
Tivoli Gardens, Copenhagen, Denmark De Efteling, Kaatsheuvel, Netherlands
5 Walt Disney Studios Park At Disneyland Paris, Marne-La-Vallee, France
Port Aventura, Salou, Spain Liseberg, Gothenburg, Sweden
Gardaland, Castelnuovo Del Garda, Italy Alton Towers, Staff ordshire, UK Legoland Windsor, Windsor, UK Thorpe Park, Chertsey, UK
Legoland Billund, Billund, Denmark Puy Du Fou, Les Epesses, France Phantasialand, Bruhl, Germany Parc Asterix, Plailly, France
Futuroscope, Jaunay-Clan, France
Chessington World Of Adventures, Chessington, UK
Gronalund, Stockholm, Sweden Heide Park, Soltau, Germany Parque Warner, Madrid, Spain
% Change 2014 2013
-4.7% 9,940,000 10,430,000 2.0% 5,000,000 4,900,000
6.6% 4,478,000 4,200,000 6.0% 4,400,000 4,150,000
-4.7% 4,260,000 4,470,000 2.9% 3,500,000 3,400,000
8.4% 3,100,000 2,860,000 1.9% 2,750,000 2,700,000 3.0% 2,575,000 2,500,000 7.3% 2,200,000 2,050,000 5.0% 2,100,000 2,000,000 6.9% 1,925,000 1,800,000 9.9% 1,912,000 1,740,000 5.4% 1,845,000 1,750,000 11.1% 1,800,000 1,620,000 13.7% 1,665,000 1,464,000
6.7% 1,600,000 1,500,000 3.3% 1,550,000 1,500,000
5.4% 1,475,000 1,400,000 25.9% 1,460,000 1,160,000
3.0% 59,535,000 57,809,000 EMEA WATERPARKS
The 2014 Theme Index includes EMEA waterparks for the fi rst time, a sector expected to see strong growth in coming years. We anticipate uncovering more waterparks performing well in the European market as a result of this years’ publication. Indoor facilities capture a signifi cant
market share in Northern Europe, which is not surprising given uncertainties surrounding weather. Germany reigns supreme, dominating the top 10 chart with six parks and claiming the home of Europe’s biggest waterslide, located at Therme Erding near Munich. Germany has a long history of creating
water-based attractions traditionally focused on the healing qualities of water. Over time these have increasingly turned to incorporate active play and fun waterparks. The parks listed in the EMEA top 10 waterparks are all fun parks that have a minimum of three water slides or fl umes, a wave pool, retail and F&B areas, and at least two other fun elements such as tube rides, lazy river or a kids’ water play area. The UAE features three times on the EMEA top 10 waterparks list, with
AM 3 2015 ©CYBERTREK 2015
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