PROFILE: DAVID ROCKWELL
One of these interests is temporary struc-
tures, but while Rockwell is no stranger to designing sets, designing a whole temporary theatre was a new proposition. In 2014, the group created a 1,300-seat temporary theatre for the TED conference in Vancouver, which was designed to be built in just five days, used for a week, and then dismantled and stored ready to be used again the following year. “The TED Theatre is something of a break-
through for us right now, because it straddles my interest and passion in things that are temporary – like theatre – and things that are permanent, like buildings,” says Rockwell. The idea for the temporary theatre was initially sketched on a napkin by Rockwell; it consists of 8,200 structural beams, all individually labelled ready for assembly on site. Built inside Vancouver Convention
CLAD mag 2015 ISSUE 2
For me it ’s about constant ly recreating an environment in which you’ re wil ling to not know the answer
Centre’s 45,000sq ft ballroom, it features a variety of seating – from sofas, lounge seating, benches and chairs – all less than 80ft (24m) from the stage. “It was built to appear and disappear, and everything in it was specifically designed for how people want to be at a conference – whether they want to sit ringside, at a bench, or stand at the back and log into their iPad,” he says.
Other recently completed projects include the design of the Virgin Hotel Chicago (by Rockwell Group Europe); Nobu Doha; the Art Deco set design for the Broadway musical On the Twentieth Century; and OMNIA, a nightclub for the Hakkasan Group at Caesars Palace in Las Vegas which uses technology to transform the space – motion sensors in the entrance respond to guests’ movements, LED lights on the wall can change colour and a giant kinetic chandelier features changing displays of movement and light. Meanwhile Ian Schrager’s 273-room New
York Edition hotel – which Rockwell Group worked on with Schrager and his design team – has just opened in the Metropolitan Life Tower on Madison Avenue, featuring a 1920s-inspired lobby and a mix of restored architectural features and contemporary design.
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