News Peerless introduces


Industry Update the user adoption curve


User adoption is a 5-stage process, says Pip Thomas of N-vest.


I’m on a crusade to get the channel to focus on user adoption (in case you hadn’t noticed) a subject about which I am very passionate.


Why? Well put simply, ‘user adoption’ is about getting your customers to use the technology you sell them, so they get the best value from it.


It doesn’t happen by accident. It’s an on-going process.


And user attitude is as important as the level of understanding at each of the fi ve stages of user adoption, which are:


1 2 3


Discover


Employees become aware new technology is coming, or has arrived, and begin to form an opinion about whether they are pro, anti or neutral.


Learn


Employees start to learn how the technology works and what it can do through hands-on use, training and opinion from co-workers and key infl uencers.


Test


Users experiment with the new kit to see how it fi ts in with their needs – also known as the WIFM (‘What’s In It For Me) factor.


4 5


i p T Apply


A period of active use of the new kit when employees really fi nd out how useful it is to them and their job, and decide whether they like using it.


Adopt


User buy-in has been achieved. The employee views it as indispensable to their job.


Want to know more about user adoption strategies for your customers? Call us or email trainingrequests @n-vest.co.uk


logo to a bespoke vinyl wrap. Kiosk models are available in either a Black or Silver pow- der coated finish as standard, to which it is possible to add a vinyl graphic. This could be anything from a company


kiosk model. Bespoke colour finishes can match client brand guidelines or be used to create an ap- pearance that complements the aesthetics and decor of the


location where it is to


statement a complete vinyl wrap is the way to go. Cre- ating a stunning, seamless appearance in full colour, Peerless says this solution is guaranteed to deliver an at- tention grabbing finish.


Raspberry Pi signage player from


andersDX andersDX and its subsidiary TinyGreenPC


have portfolio, extended


their digital signage media player


introducing


a low cost, high end, profes- sional based unit, hosted on a low cost Raspberry Pi com- puter. The new player comple- ments the andersDX portfolio of x86 and ARM based play- ers, and offers a hardware platform supporting Signage- live, INSM and Open Splash content management systems for below £300. Commenting,


Paul Mullen,


Sales Director, Anders Elec- tronics plc, said, “The Rasp- berry Pi has a hugely powerful graphics processor on board, which is fully capable of


matching a high end dual or quad core x86 PC in terms of quality of graphics and video output. Recognising this, we have partnered with Silver Curve and created a graphics engine that harnesses the full power of this processor to dis- play complex digital signage content quickly and smoothly. Features like multiple zones, multiple layers, smooth ani- mation and cinematic effects such as depth of field are all integral to the player. We have already integrated three lead- ing digital signage content management systems onto the Raspberry Pi, giving users a fully professional platform.” andersDX and TinyGreenPC


The andersDX and TinyGreenPC Raspberry Pi based player.


are offering the Raspberry Pi based player fully cased as a Stand Alone Media Player or an OPS Media Player. Both can receive content via Ether- net or (optional) WiFi and ren- der it to an attached screen of up to 1920 x 1080p (Full HD) resolution. The Stand Alone player is equipped with HDMI, RS-232, Ethernet, GPIO and USB 2.0 Interfac- es. The OPS player is based on Intel’s specification and comes with


the appropriate


80-pin connector. The play- ers draw just 7W and a UPS mode maintains the power supply from a battery for sev- en minutes in the event of temporary disconnection.


customised kiosk range Peerless-AV has announced a new initiative to offer re- sellers and their customers the ability to personalise our full range of indoor kiosks with anything from a company


logo, marketing message or a product image for a semi-per- manent static brand state- ment, and is a quick and cost effective method of adding a personal touch to a standard


be situated. Components are powder coated to a specific RAL code, for a consistent and durable finish, and deliv- ered fully assembled. For the ultimate branding


Simply scan the QR code with your mobile device or tap the address into your browser www.YouTube.com/ NvestTraining, and play the ‘user engagement’ video.


020 3142 7152 www.n-vest.co.uk P4 AV News August 2014


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