SPONSORS OF EAST ANGLIA FEATURE
operational, the 317MW Sheringham Shoal Offshore Windfarm located off the coast of North Norfolk comprises of 88 wind turbines generating enough energy on its own to power almost 220,000 homes. Another prime example of how businesses in the East of England Energy Zone are shaping the future of the energy industry.”
COLLABORATION
Business and political leaders in the region are taking an innovative approach to the development of the energy industry. The Norfolk Suffolk Energy Alliance (NSEA) is an unique partnership in the UK where the public sector is working across local boundaries with the private sector as part of a consortium.
James adds:” Our partnership means businesses can quickly access all the key organisations and influencers who can help businesses establish their operations as smoothly as possible. Our Offshore Energy Support Team is working with most of the industry leaders to provide the access, information and business introductions they need.”
SHOUTING ABOUT THE EAST OF ENGLAND ENERGY ZONE
An essential part of the work of the East of England Energy Zone’s (EEEZ) agenda is to actively attract more businesses, interest and investment to the region. And its proactive stance has seen its hard work already paying off in less than a year.
Since its launch in May 2012, there has been a drive to raise awareness of the EEEZ through continued communications and presence at events.
James Gray continued “Our main aim is to emphasise the world-class capabilities of our regional supply chain. We are doing this both by supporting our region’s businesses in supplying their exceptional skills and products and by getting in front of key players nationally and internationally to increase awareness, stimulate interest and generate leads.”
MARKETING PROGRAMME – NATIONAL AND INTERNATIONAL And added, “We launched a marketing programme which is targeting the main players in the industry by attending key exhibitions, speaking at industry seminars and consistently placing articles and features in major industry publications. In the past 12 months representatives have attended key UK and European events including the RenewableUK Annual Conference and Exhibition in Glasgow and the European Wind Energy Association conferences and exhibitions in Amsterdam and Copenhagen.
“As a result of the marketing activity, we’ve gauged a serious interest from major companies in the sector and we are in direct talks with most, if not all, of the industry leaders. And 2013 promises to be just as busy. Plans are in place to visit more events including the EEEGR Southern North Sea Conference in Norwich in March, where leading international offshore energy leaders such as Alstom and Fred.Olsen will be speaking.”
FUTURE MARKETING ACTIVITY EEEZ will also visit Offshore Energy in Aberdeen in May, RenewableUK in Manchester in June and the EWEA annual conference in Frankfurt in November.
“We are seeing companies coming to the region to tap into and join the supply chain which is very encouraging. Often this is through specific one-to-one meetings but also through ‘meet the buyer’ events. As an example, AREVA worked with us to set up an event for 80 delegates from the supply chain with a number of one-to-one meetings before and after the main session. I gather this has led to a number of new and re- invigorated working relationships. We have also been working with UKTI and a number of foreign embassies, hosting six delegations in the last six months and attracting global interest from international countries including China.”
EEEZ IN NUMBERS... • Capital Expenditure projected £50 billion
• Radius of all energy investment 70km • years of supply chain experience 50 years
• East Anglia Array size 7200 mw • Total number of turbines projected - 200
East of England Zone
www.theenergyzone.co.uk
Click to view more info
1 Source: EEEGR 2 Source:
http://sd.defra.gov. uk/2010/03/low-carbon-revolution-in- the-east-of-england/
3 Source:
www.scira.co.uk
www.windenergynetwork.co.uk
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