News and jobs updated daily on
www.healthclubmanagement.co.uk Edited by Tom Walker Email:
tomwalker@leisuremedia.com FIA appoints agency for rebrand
The Fitness Industry Association (FIA) has appointed Mr B & Friends to create a new brand for the association. Set to be unveiled at the FIA Summit on 22
November 2012, the new brand will look to champion physical activity in all forms. David Stalker, FIA CEO, says: “Our new
brand will exist to accelerate the advancements of the sector and deliver our unchanged mission: to get more people, more active, more often. To achieve this, we need to develop more, innovate more and deliver more. “As the sector’s representative body, this is
our promise to our members, stakeholders and consumers. Through our new brand, we hope to bring the sector together to generate new and sustainable pathways to achieve more than it can by acting individually. “We’re now working with Mr B & Friends
to establish the detail that underpins the new brand and strategy to bring it to life.” Simon Barbato, managing director of
Mr B & Friends, adds: “To help shape the brand of the FIA, which represents so many
The rebrand will include new logos and identity
important stakeholders and influencers in the sector, means we have an opportunity of helping set the tone for an increasingly broadening sector. Fitness, activity and wellbeing isn’t just the reserve of a sector – it’s something that’s becoming part of everyone’s everyday conversations.” Read more:
http://lei.sr?a=r0G4z
The Gym Group acquires three new sites
Budget chain The Gym Group has continued its aggressive expansion in the UK by acquiring three new sites. The new clubs are located
in Gloucester (a 1,485sq m site), Newcastle-upon-Tyne (1,580sq m) and Peterborough (1,395sq m). Cushman & Wakefield advised the company on all three sites. Earlier this summer, The
Gym Group reported an “outstanding year” in which it saw continued turnover and membership growth despite a “flat market place”. In 2011, the chain expanded its portfolio
John Treharne, CEO of The Gym Group, has overseen the expansion Jeremy Phillips, property director at The
from 10 to 16 gyms and has continued its expansion this year, with 24 sites currently in operation. It has more than 15 sites in its development pipeline.
Gym Group, says: “We’re seeing landlords wanting to transact with a leading tenant who has a clear and sustainable business plan for future success. We only want to open sites which will still be successful in 10 years’ time.” Details:
http://lei.sr?a=t3Z0U
New Grimsby leisure centre on track for 2014 launch
A new and improved leisure centre is set to replace the ageing Scartho Swimming Pool in Grimsby by 2014. North East Lincolnshire Council (NELC)
has approved plans for the new facility, which will include an eight-lane, 25m pool, a
November/December 2012 © cybertrek 2012
separate learning pool and a heath and fitness club. As part of the council’s commitment to build a legacy following the 2012 Games, local disability groups have been consulted about the new pool to make it fully inclusive. Read more:
http://lei.sr?a=k6W2g
“We have worked with Keiser UK for over a decade and have always been impressed by the M3 Bike because of its quality engineering and excellent performance. Indoor cycling is one of our most popular classes so it is vital that we can offer our members and instructors a well designed and quality bike.”
Rob Beale,
Head of Sports Health & Fitness at David Lloyd Leisure
M3 INDOOR CYCLE M5 ELLIPTICAL AIR RESISTANCE RANGE
Keiser UK Ltd 0845 612 1102
www.keiseruk.com
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