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NEWS IN BRIEF Top award for Mrs.Sporty
Mrs.Sporty has been ranked year after year by Impulse magazine as one of the top 10 franchise systems in Germany, and after only eight years in operation, the chain of sports clubs for women has achieved the coveted top spot. Each franchise concept is
analysed according to five criteria: stability, dynamics, earnings, market and overall attractiveness. In the total analysis, 13 criteria are taken into consideration, including the number of partners, revenues of each location, age of the company, and the real as well as planned growth rate. Mrs.Sporty was founded by
T e former US president Bill Clinton (centre) gave the keynote speech at the conference in Italy
IHRSA attends Technogym opening Among those checking out the new
CEO Joe Moore and executive vice president of global products Jay Ablondi represented IHRSA at the recent Technogym Wellness Conference. The event marked the opening of
Technogym’s new HQ in Cesena, Italy, and was attended by thousands of guests, dignitaries, press and employees.
Events diary Visit
www.ihrsa.org/calendar
15 November 2012 Social media: Friend or foe? (webinar)
19–22 November 2012 ChinaFit / IHRSA China Management Forum – Shanghai, China
6 December 2012 Growth by numbers: Strategies to increase your non-dues revenue (webinar)
19–22 March 2013 IHRSA’s 32nd Annual International Convention & Trade Show – Las Vegas, Nevada, US
November/December 2012 © cybertrek 2012
laboratory, culture centre, library and more were the Italian Minister of Economic Development, Italian Minister of Health, and Italian president Giorgio Napolitano, as well as former US president Bill Clinton, who gave the keynote speech at the conference.
Exercise apps don’t always work out
Need to sculpt your abs, drop a few pounds or run a marathon? There’s an app for that. On iTunes alone, there are more than 1,500 fitness software applications, or ‘apps’, from which to choose. In 2011, nearly 10 per cent of mobile phone users downloaded at least one of them to help track or manage their health, according to a 2011 Pew Research Center Internet survey. To find out if any of these smartphone
and tablet apps are actually effective, researchers at Brigham Young University in Utah, US, analysed 127 popular downloads and rated them for their ability to get users to change aspects of their lifestyles. Most apps fell short of this goal because, the researchers found, they weren’t based on the sound scientific theories proven to spur real behavioural change.
Mrs.Sporty has over 500 clubs worldwide About IHRSA
Founded in 1981, the International Health, Racquet & Sportsclub Association is the only global trade association, representing more than 10,000 health and fitness facilities and suppliers worldwide. To learn how IHRSA can help your
business thrive, visit
www.ihrsa.org Locate a quality IHRSA club at
www.healthclubs.com
Read Health Club Management online at
healthclubmanagement.co.uk/digital 21
tennis legend Stefanie Graf and Valerie Bönström, based around a 30-minute circuit training concept combined with nutritional advice. Since the first club opened in
2004, the number of Mrs.Sporty clubs has grown steadily. More than 190,000 members now train in over 530 clubs, and the brand has spread beyond German borders into countries such as Austria, Italy and Switzerland. In the next five years, the brand hopes to have more than 800 clubs worldwide.
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