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FEATURE


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Releasing and Lightning Entertainment. ■ Moved to The Film Department where she was VP of international. ■ Joined Sierra / Affinity in 2010. As SVP, Figeroid handles half the world for Sierra / Affinity’s sales, and oversees the company’s distribution in those territories. She also brings in projects for sales, and evaluates finished projects for acquisitions. “I was essentially raised by HBO and I always wanted to be involved with movies. I dabbled in every bit of the industry before finding my passion in international sales, which shouldn’t have been a surprise consid- ering my dad and grandfather were in sales. I love the element of risk involved in this industry — it is like no other business, for better and worse. I am a movie lover fi rst and foremost, and feel grateful for being able to spend every day talking about and being a part of fi lm.”


Cristina Garza Head of distribution Canana (Mex)


■ Graduated from NYU in 2006 with a BA in economics, three minors (including film production) and a certificate in entertainment media management. ■ Co-founded FilmCatcher.com, an online film distributor, video magazine and social platform at the age of 23. ■ Served as manager of international sales at FiGa Films in the US. ■ Appointed US delegate for Critics’ Week at Cannes. This will be her third year with the Semaine. ■ Head of distribution at Canana, an indie


■ 52 Screen International at Cannes May 18, 2012


production and distribution company founded in 2005 by Gael Garcia Bernal, Diego Luna and Pablo Cruz. “My interest turned from economics to fi lm when I started producing Tisch student shorts during my undergraduate years at NYU. I loved everything about being on the other side of the camera. “During my senior year I interned at This


Is That with the ever-supportive Ted Hope and later at Focus Features in international sales for my now good friend and colleague Ryan Kampe. I’ve had the support of Marie Therese Guirgis, Sandro Fiorin and many others thereafter. “Every job for me has been built upon the


past one. I like reaching for a better under- standing of how this big thing works and inventing ways to have fun with it. Every ter- ritory, window, market, presents a new chal- lenge and new opportunities for growth, experimentation and ingenuity. I don’t see the death of cinema, distribution or the art- house, I see reinvention and a new genera- tion of creativity.”


Calum Gray Sales and marketing executive Independent (UK)


■ Worked in television production before moving into features with his first break at ContentFilm working under Jamie Carmichael. ■ Trained under Thierry Wase-Bailey at Celsius Entertainment. ■ Was head of sales and acquisitions at documentary company Mercury Media where he handled a catalogue of more than 100 docs. ■ Moved to Independent in 2011.


■ Has sold worldwide three Sundance- winning docs, Paris Je T’


Aime, We Need T alko T


About Kevin, Exit Through The Gift Shop and many other award-winning films. “I started in TV but always felt more aligned with features. After an internship at Content- Film, I landed an assistant role with Thierry Wase-Bailey at Celsius. Thierry taught me the nuts and bolts of the business and is a great mentor. Likewise Tim Sparke at Mer- cury Media who gave me a granular insight into the international TV market. “My ambition is to become the best sales


agent I can be. That means listening and understanding buyers’ needs but also hav- ing a strong commitment to bringing qual- ity to the market. It’s inspiring to work with Luc [Roeg], Andrew [Orr] and the many talented executives at Independent, since that is the credo they live by. “I see the advent of 4G as a force that will


liberate the mobile window and counterbal- ance dwindling DVD numbers. Last year’s annus mirabilis for independents proved that daring fi lms can enjoy robust returns.”


Jeffrey Greenstein Vice-president of international sales and distribution Nu Image / Millennium Films (US)


■ Studied marketing and sales at the University of Central Florida. ■ Was an assistant trainer for troubled teenagers at the Anthony Robbins Foundation. ■ An avid entrepreneur who founded a carpet cleaning company at 19 years old, he has started and invested in several other ventures. One such start-up, a professional development


magazine, was the catalyst for his transition to the film business. “Working with Avi [Lerner], Danny [Dim- bort] and John Fremes, I have received the ultimate crash course in the business of mak- ing movies from the industry’s best. Their phenomenal mentoring has taught me that fi lms are investments and the key is mitigat- ing risk through better scripts, directors and cast, ultimately producing movies that excite and entertain worldwide.”


Lisa Gutberlet Senior vice-president of distribution Myriad Pictures (US)


■ Gutberlet was born and raised in Heidelberg, Germany. ■ Fluent in German, French and English, she attended the European Business School in Germany and France where she received her MA in business administration. ■ Before moving to Los Angeles in 2005, she worked at the World Bank in Washington DC and was an account manager for Turner Broadcasting System International in Frankfurt. ■ Her first job in the film business was at The Weinstein Company, where she worked for two years in the business affairs department. ■ She joined Myriad Pictures as director of sales and administration in 2007, and was recently promoted to SVP of distribution, to oversee Myriad’s distribution activities across all platforms. ■ In 2011 Gutberlet oversaw the international distribution of the worldwide hit Margin Call. “When I took a big chance and moved to Los Angeles on a whim, I was a European


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Mathilde Epstein Calum Gray


Kristen Figeroid Kujawski Peter


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