Other Event Revenues 4% Ancillary Income 2%


Sponsorship 10%


Theater Rentals 10% Event


Ticketing Fees 1% Advertising 1%


Ticket Sales 39%


The Mission of The Paramount Theater


Ticket Sales


Annual Support and grants Fundraising Events Event Sponsorship Theater Rentals Other Event Revenues Ancillary Income Ticketing Fees Advertising


“The mission of The Paramount Theater of Charlottesville, Inc., is to operate the newly-restored and adapted historic Paramount Theater, located in downtown Charlottesville, Virginia, for the artistic, educational, and charitable benefit of its community, including the city of Charlottesville, Albemarle and surrounding counties, and the entire Central Virginia region.”


Fundraising Events 13% Annual Support and Grants 20%


Paramount Theater 2010-2011 Revenues 2010-2011 expenses


Contracted Services 2%


Operating Expenses and Repairs 3%


RE Taxes 3%


Utilities 8%


Insurance 2%


Artist Fees and Event Expenses 43%


Artist Fees and Event Expenses


Salaries & Wages


General/Admin 10%


General & Administrative Utilities RE Taxes


More than 90,000 people came to The Paramount in 2010/2011 for a variety of musical performances, plays, broadcasts, meetings, educational programs and community events.


Operating Expenses and Repairs


Salaries and Wages 29% Paramount Theater 2010-2011 Expenses


Contracted Services Insurance


An Economic Generator for the City, County and Region


As an educational, cultural, civic, and entertainment center, the restored Paramount Theater enhances the quality of life and educational opportunities of Charlottesville/ Albemarle and Central Virginia, while reinforcing their cultural and historical significance, both for local residents and tourists.


In its first seven seasons, The Paramount has been an important economic generator, welcoming over half a million patrons through its doors, bringing vital dining and retail pedestrian traffic to Charlottesville’s Downtown Mall and increasing the attractiveness and value of downtown residential and commercial properties.


The Paramount’s offerings, including a tremendous variety of touring shows, live broadcasts and classic films, plus hundreds of events presented by local organizations and other renters, have routinely drawn patrons from an 80 to100 mile radius. Half of The Paramount’s patrons have come from more than 15 miles outside downtown Charlottesville.


Hundreds of local businesses and nonprofit agencies have embraced The Paramount’s versatile venue, holding their own events here.


The Paramount Theater is a significant resource for all of Charlottesville and is an anchor, both physically and symbolically, in our community.


The Paramount Theater of Charlottesville is a section 501(c) (3) tax-exempt charitable organization, Federal Tax ID #20-1562018. We receive contributions from individuals, foundations, and businesses for daily operational support. Contributions are tax -deductible within the extent of applicable law.


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