Buying ‘Spitter’ Tickets is Easy…Not! from Page 33


improve the bottomline in your parking operation. When selecting a company to print your tickets, you should


first look into sourcing a printer with ticket printing experience. First, the correct material has to be used, and there are hundreds if not thousands of materials used in the ticket world. There are countless shapes of tickets and configurations. Some tickets are numbered once, twice or more on one side, on both sides, or not at all.Yet there needs to be the correct amount of tickets provided, even without the numbers. Tickets need to be able towithstand all kinds of environmen-


tal challenges, from a wallet to a dashboard, on a hot day to extreme cold climates.Apay-and-display ticket offers challenges of sitting on a dash in 100 degreeweather and not fading or turn- ing black.Apay-on-foot ticket has towithstand being placed in a wallet or purse and not have other magnetic cards in that wallet or purse affect the encoding on themagnetic stripe. The material used to print tickets is the base of the ticket,


and incorrect material will significantly reduce the performance of the ticket, which in turn will affect the performance of the


equipment. Ticket printing companies spend hours sourcing the correctmaterials as specified by the OEMs. Equipment manufacturers expect very exact specifications


to be adhered to by the printer; in some cases, the manufacturers insist on the printer becoming certified in order to provide tickets for their equipment. Using inferiormaterials or incorrect specifi- cations can have catastrophic results on the equipment, which in turn can ruin the reputation of the OEMor dealer. Ask the ticket printing company for proof of experiencewith


printing the product you seek. If they are a certified partner of the OEM, ask for copies of the certificates.Ask for references of a similar scale to the project you are working on, and if necessary, request tickets for testing.Any reputable ticket printing company will stand behind their product, so ask for assurances. For machine-readable tickets that spit from parking ticket


issuing dispensers, the correct ticket perforation and burst per- formance for the right machine, and the appropriate ticket fan- fold or roll will provide the perfect machine fit. Each machine manufacturer provides the specs that should be followed for paper, ink, trimand perfs to guarantee the effectiveness you need. Clean, crisp dies and punches on spitters, printed on an appropri- ate rugged stock, with a lack of paper dust and dirt will give you a dependable ticket spit. For secure and easy reading, proper alignment of the encoding on the magnetic stripe


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MARCH 2010 • PARKING TODAY • www.parkingtoday.com


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