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FEATURE
38 Doki Geki
Yahoo. One source of new business that Gonzalez said has proven to be very eff ective in the four months they’ve been a member, is
WholesaleCentral.com. “It has defi nitely brought us a lot of traffi c. It is a good marketing tool to have. We ask new customers where they found us, and a lot of them say
WholesaleCentral.com.” Promotions will continue to be a strong part of Doki
Geki’s marketing strategy to keep customers engaged, and one source is their weekly newslet er. “If we fi nish with free shipping for orders over $300, we leave about a week and a half window, and then launch another promotion, perhaps ten percent off . Once that promotion is done, we wait a week and a half, and then come out with something else.” Gonzalez said their customers love how Doki Geki is
excited about fashion. T ey work with their customers to help them fi nd what will sell best by learning the customer’s market and what they sell, in order to target recommenda-
tions. “Our buyers tell us Doki Geki products are the fi rst ones to fl y out of the store. A lot of them simply ask what the best sellers are, and then tell me to ship those.” “We want to be the most cost eff ective source for their
wholesale apparel, and not just any apparel, but good prod- uct,” said Gonzalez. “Our objective is to make sure they know that, and that we are here for them.” Minimum order: 1 prepack.
For more information, contact:
DOKI GEKI SHOWROOM
1100 S. San Pedro Street, #I-5, Los Angeles, CA 90015 Attn: Noel Gonzalez
Tel.:213-749-8958
Email:
ecommerce@dokigeki.com
Website:
www.DokiGeki.com
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