00-03 COVER CONTENTS INTRO NEW:SPN Master pages 19/11/2009 16:14 Page 1
spneditor’sletter
Informing the pool and spa industry since 1959
Editor-in-Chief & Co Publisher:
Editor’s
Alan Lewis
T: +44 (0)1823 431767 DECEMBER 2009
nce 1959 spa industry sie pool anding th
Inform
E:
alan.lewis@gopublishing.co.uk
Co Publisher & Advertisement Sales:
Moving Floors
MAKING THE MOST
Tony Weston
OF LIMITED SPACE 16
PAGES OF THE
CONDENSATION
BEST NEWS
COVERAGE
T: +44 (0)1474 814 919
the ‘soggy‘ facts
Concrete Pools
BISHTA
AWARDS ‘09
E:
tony.weston@gopublishing.co.uk
STILL SETTING STYLE TRENDS show
ing
innovation
DOSING PUMPS
and style
why specialist knowledge is vital
Operations Director & Design:
‘SHOWS’ SPECIAL
• BARCELONA: UK FIRM WIN
S TOP INNOVATION AWARD
• SPATEX: 25 NEWCOMERS IN SHOW ‘SELL OUT’
• AQUANALE: WELLNESS THEM
E IS ‘ESSENTIAL’
Jon Wadeson
WN
• LAS VEGAS: ENTRAPMENT LA
W CRACKDO
PLUS
LIW ¢ ENERGY SAVINGS ¢ DRYDEN AQUA
¢ BSPF ANNUAL MEETING
STEVE PARRY PROFILE ¢ POOLSAN ¢
FRESH IDEAS SEMINAR ¢ TIMBERLINE
letter
T: +44 (0)20 8306 8150
E:
jon.wadeson@gopublishing.co.uk
o is 2010 the year when it all needs to learn the lessons about quality of
Sales Consultant: starts to get better? service and quality of products and
Chris WIlliams The pessimists will tell you it’s customer support.
T: +44 (0)1322 350073 S still a tough and depressed market And a number of things need to happen
E:
chris.williams@gopublishing.co.uk with new business interest low; possibly for 2010 to be a good year.
more business casualties to come; margins It goes without saying that a good
Subeditor: and cash will be squeezed and any summer would make everything a lot easier.
Andrea Hartshorne recovery of real note is still two years away. But SPATEX in Brighton needs to be a
E:
thewordsmiths@hotmail.co.uk The more optimistic say the signs are success in the New Year. A good trade
better. show with new orders, new contacts and
Production: They’ll point to the product lines which high levels of confidence backed with a
Cathy Varley have done well this year – one-piece positive ‘story’ about the industry will start
T: +44 (0)1823 433433 pools, swim spas, top end of the market the year off in a way that 2009 didn’t.
E:
cathy.varley@gopublishing.co.uk hot tubs. They mention that some The signs on the February trade show
companies who in the last 12 months were are brighter. Albeit on a smaller floor area
Accounts: Sam Bartholomew rumoured to have problems, have come than a few years ago the show is heading
T: +44(0)1823 430639 through and have managed new funding for a sell out and the best decision that
E:
sam.bartholomew@gopublishing.co.uk and now look confident. SPATEX has made in 10 years is that it
They might also stress that those becomes a weekend show with a Saturday
Annual subscription rates (6 issues): companies who have really worked hard at start. With some luck then the positive feel
UK £30, Europe £50 & ROW £60 service levels and customer support have about Europe’s trade shows last month in
To subscribe, please visit our website. continued to do well. Barcelona and Cologne will flow over to
Finally they’ll confirm that the top end of the South Coast.
Swimming Pool News is published by the market has remained strong and Finally and perhaps most important of
consistently busy over the last two years. all the trade needs a higher, better profile.
As one hot tub importer told us this It needs quality, influential and original PR
month: “There are people who have which reflects the proper ‘story’ of the
gopublishing
always had money and want to spend it.” specialist trade and its products.
Finally the realists will say that the real Given that – and some sunshine – 2010
Go Publishing Ltd, PO Box 874, truth is almost exactly between those two might even be worth looking forward to.
Taunton, Somerset, TA1 9HB, UK options.
■
www.gopublishing.co.uk The market will be tough. Everyone Alan Lewis – Editor
Printed in the UK by Advent Print Group
Don’t forget – you can read this and previous editions online at
www.swimmingpoolnews.co.uk
W
AT
H THE UK'S NUMBER 1
GUIDE TO CHOOSING A POOL, SP
POOL A OR SAUNA
& HOTTUB
2009 £4.99
Go Publishing Ltd accepts no liability for any
Go Publishing also publishes:
Dip into the
insert, display or classified advertisement
Glam Wo
rld
OF SWIMMING POOLS
included in Swimming Pool News. While every What Pool & Hot Tub magazine – Our sister publication,
ABOVE-GROUND
reasonable care is taken to ensure that all
is the only consumer magazine in the UK that provides
great first pool options
advertisers are reliable and reputable, Swimming RED HOT
Pool News can give no assurance they will fulfil
the complete and crucial information that potential
SAUNAS!
their obligations under all circumstances. The buyers are looking for! For more information visit the BUY
Stylish, healthy
the swimming
and affordable
views expressed in the articles in Swimming Pool
What Pool & Hot Tub website at
pool of your
We ‘swim test’
News are the contributors’ own. All rights
Dreams
SWIM SPA
S
reserved. Material contained in this publication is
not to be reproduced in whole or in part without
www.whatpoolandhottubmag.co.uk
OUR
2009
the prior permission of Go Publishing Ltd.
TOP
HOT TUBS
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PLUS HOW TO: + Pamper your body to spa per
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fection + Use the healing power of water to help you
Learn easy pool maintenance + Make your pool ‘think’ for itself
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Visit our website at
www.swimmingpoolnews.co.uk December 09 Swimming Pool News 01
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