p40-41 Frontline feb6 3/2/09 16:41 Page 41
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green initiatives knowledge
is undoubtedly good for business.
In January and February, the focus has
been on reducing printing and minimising
brochures.
“We’re in peak trading at the moment
so we’re printing a lot of invoices and
confirmations. But a good proportion of
clients will opt to have their confirmations
or hotel details emailed to them if asked,”
says Kathryn.
Excessive distribution of brochures is not
just a waste of paper; it costs money too.
Tui Travel’s charter says agents should
asks clients to bring brochures back to the
store, so they can be handed out again, or
recycled at the very least. The Carbon Trust’s campaign promotes efficiency in the office, using the slogan: “Switch it off and you’ll make all the difference”
“Customers might walk out of the store
with up to 10 brochures in the old days,” have a direct effect on your profitability,” with incentives available from the govern-
says Ward. “But by asking the right ques- Burbridge explains. ment, it’s becoming even more important,”
tions, agents can select the right brochure “First, you can’t manage what you don’t he added.
and reduce the number of brochures they measure, so you need to take meter readings
give out.” and assess what energy you use. AGENCY CASE STUDY.
Saving energy can be as simple as ensuring “Then, by having a switch-off campaign The Co-op Travel, Hucknall, Nottingham
lights and heating are turned off, and Tui is and making sure you turn off lights, office As a business, The Co-operative Travel is
also looking into timed light-switches for equipment, heating and ventilation when already environmentally conscious: it offsets
even greater efficiency. they’re not needed, you could save 5% im- its travel business operations to remain
“We’re targeting our stores to reduce their mediately, so up to £250.” carbon neutral and all branches in mainland
energy consumption 5% year-on-year. Burbridge says agents should take basic Britain are powered by renewable energy.
Clearly that reduces our overheads too. They steps such as maximising natural daylight to The Co-operative Travel in Hucknall, Not-
might sound like small initiatives, but we make savings. tingham, however, has gone a step further
have 900 shops. When you add that up, it’s a “The next stage is looking at your property by setting up a recycling scheme with its
lot,” says Ward. and maintenance,” he continues. local Scout group in an effort to be more
“Buy energy-efficient lighting and make environmentally friendly, socially responsible
THE ENVIRONMENTAL . sure your heating and air conditioning don’t and cut costs at the same time.
EXPERT. overlap, and those two things alone can save The branch had two Scout leaders in the
Dominic Burbridge, you a further 10%, or £500.” agency booking a holiday one afternoon
hospitality manager, Carbon Trust Burbridge said other steps, when they offered to collect and recycle old
The Carbon Trust worked with such as setting up printers to brochures and waste paper in return for a
Thomas Cook to deliver better en- print on both sides of nominal fee.
ergy efficiency and savings across paper rather than on only Assistant manager Laura Needham
its retail network. one, could quickly lead to explains: “It used to cost us up to £40 each
Burbridge said an average high more savings on purchas- time we called a company to collect all of
street agency would have energy ing and disposal costs. our old brochures. Now, however, the Scouts
bills of between £4,000 and “Because the expenditure on will collect them and any waste paper that
£5,000 per year, and by taking energy isn’t obviously that high, we can’t reuse for £20.
fairly basic steps that figure it has sometimes been difficult to “We’ll usually get them to come around
could be reduced by 10 -15%. get buy-in from staff to once every two months so that’s quite a sav-
“It is simple to start being more keep energy use down, but ing over the course of the year.”
energy efficient, and that will in the current climate and Staff also recycle printer cartridges, reuse
scrap paper where possible, switch off appli-
ances at night, and throughout the day don’t
DID YOU KNOW. . .
keep machines turned on that aren’t in use.
The branch has also just switched to using
■ You can reduce your lighting costs by as much as 15% just by turning off lights in rooms and corridors that aren’t being used
Tarsc which allows it to print three quotes
■ Heating costs rise by 8% each time you increase the temperature by just one degree
on one sheet of paper, whereas previously
■ You can unwittingly add up to 10% to your heating bill if you don’t check your heating equipment regularly
it would only print one quote per page.
■ Leaving on a single computer and monitor for 24 hours a day will cost £50 a year. This can be reduced to £15 a year when turned off
out of hours.
“I think in the long run using Tarsc will
■ Interest-free Energy Efficient Loans of up to £200,000 are available to SMEs to help them invest in energy-saving equipment such as make quite a bit of difference to our admin
improved lighting, boiling and insulation. Visit the Carbon Trust at
carbontrust.co.uk
costs and save us money,” adds foreign
exchange cashier Wendy Mclaren.
06.02.2009 41
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