news
Motocaddy offers seasonal £50 cashback promotion
M
otocaddy is offering a special seasonal promotion to reward
golfers who buy a Lithium powered trolley, with an exclusive £50 cashback offer. From today, any golfer opting
to upgrade their Motocaddy trolley purchase to Lithium – including the latest S7 Remote model – can claim £50 in cashback directly from Motocaddy. The promotion, which is seen as the first of its kind from a manufacturer in the golf industry, runs through to 24th December 2015. “Given recent accelerated
growth in sales of Lithium batteries, thanks to the impact of our ‘Time to Go Lithium’ campaign, we expect this promotion to be our most successful ever,” said sales director Neil Parker. “Although cashback promotions are commonplace in the consumer goods market, we believe this is a first for the golf sector and are thrilled to give our retail partners this opportunity at one of the traditionally busiest periods for golf trolley sales.” The biggest consumer
promotion ever run by Motocaddy coincides with more golfers choosing a Lithium battery to power their electric trolley,
6 SGBGOLF
because it provides a reliable, longer-lasting and cost-effective power source. Over 60% of Motocaddy trolleys sold this year have been equipped with Lithium batteries, a figure that has almost doubled from this time last year. “The promotion is being supported by a major advertising campaign,” said marketing manager Oliver Churcher. “It includes high-profile consumer press, digital and email adverts, backed by a wide range of POS materials for our trade customers to take full advantage of the promotion.”
www.motocaddy.com
ProQuip acquires UK distribution rights to Greg Norman Collection
P
roQuip Golf has acquired the exclusive
distribution rights for the Greg Norman Collection clothing in the UK and Ireland. Russell Brooks,
general manager of ProQuip Golf, said: “The Greg Norman Collection is a global brand inspired by one of the sport’s most charismatic personalities and well known to both retailers and consumers. “This is an exciting commercial
opportunity for ProQuip and our strategy is to go back to basics. “Our focus will be on retailer
relationships, and, applying the exemplary service levels and stock availability that makes ProQuip one of the UK’s most trusted and respected golf brands.” ProQuip’s service levels are highly
regarded by on and off-course retailers, owing to its ability to hold stock year round, low rate of product returns, robust warranty program, excellent speed of delivery and fulfilment of replenishment orders. A sales team is now being assembled to service the UK and
Ireland ahead of a full launch in Spring 2016. Retailers can pre-book Greg Norman Collection apparel prior to the launch and all product will be available for immediate delivery in March. “There will always be a place in
the market for stylish golf clothing sold at a value for money price point, especially for retailers interested in club and corporate cresting. “The Greg Norman Collection
produces high quality technical sportswear that looks and feels great, on and off the golf course, and that’s where our focus will be – core products that sell well,” added Brooks.
www.proquipgolf.com
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44