Media Partners MAY 2015 THE EUROPEAN TRADE MAGAZINE
NEW R1 Push Handbuilt in Great Britain
Contents FIRST WORDS It’s a pleasure to welcome James Mercer
into the SGB fold as our new digital content coordinator. James will be driving SGB forward with regards to online content and our social media output. Please contact
James on
jmercer@datateam.co.uk if you would like to see your brand featured online or via our social media channels. Please keep abreast of all the latest trade news via
www.sgb-sports.com, @SGBmagazine or sgb_magazine and our new Linked In and Instagram accounts. We endeavour to be the foremost trade
REGULARS 4 News
12 PGAE Exclusive 2015 Coaches Circle
16 Front of Shop How Much are You Worth?
22 Cover Story Stewart Golf
36 Review Lamkin
publication across all formats and hope this investment into our online channels shows our commitment to the industry. In this month’s issue Duncan Lennard reports on the
exciting developments at MIA Tech and Paul Trow visits Kings Hill golf club’s new golf academy.
I hope you enjoy the issue
Alex Fordham, managing editor Twitter: @SGBAlexFordham
FEATURES
14 Field Report MIA TECH
18 Ecommerce Social Marketing
20 Top to Toe Online Returns
26 Field Report Robert Rock
28 Showcase Drivers
38 Mulligan The Independent Voice
32Stats Drivers
SGBGOLF is published by Datateam Business Media Ltd Datateam Business Media, London Road, Maidstone, Kent ME16 8LY T:01622 757646 Editor: Alex Fordham |
afordham@datateam.co.uk T: 01622 699159 Publisher:Paul Ryder |
pryder@datateam.co.uk T: 01622 699105 Advertising: Paul Ryder |
pryder@datateam.co.uk T: 01622 699105 Advertising: Richard Punyer |
rpunyer@datateam.co.uk T: 01622 699135 Contributors: Carly Frost, Duncan Lennard, Paul Trow Design: Steve Williams | swilliams@designand
mediasolutions.co.uk Production:Design and Media Solutions Circulation: Perception Media Products & Services Limited,
datateam@pmps.info
Issue No. 141 On the cover: Stewart Golf DRIVERS SHOWCASE MIA TECH FEATURE ROBERT ROCK EXCLUSIVE
The views expressed within this magazine do not necessarily represent those of the editor or publisher, and while every care has been taken in producing this issue, no responsibility is accepted for such views or any inaccuracies contained herein. Datateam Business Media Ltd 2015. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, fax, email, recording or otherwise, without prior permission of Datateam Business Media Ltd.
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