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SEATING


The Bottom Line


T Prestige Seating The Oxford chair is


our best-selling world chair. It gives the customer a maximum level of comfort for a minimum amount of floor taken up within the casino. This is accomplished by a moulded seat foam, coupled with a spring steel shaped back. It can be used on both live gaming and slot applications.


The Oxford


he aesthetic aspect of seating is of course important – and how the seats look will have a major influence on purchasing, it’s only human nature. But the comfort aspect of the seating is actually of greater import,


because that’s what will ultimately affect your profits. Getting the seating in a venue right can make a big impact on your bottom line – if a player is comfortable at a slot, they’ll stay and play longer which equals healthier profits and player satisfaction.


The Encore chair is an all-time PST


favourite that delivers comfort and opulence to the players. PST has a number of variants in seat shape for this product. It can also be manufactured with or without arms.


The Cambridge chair is favoured by live gaming operators as they can readily fit seven of these chairs around a card table. This ergonomically designed chair is also used in slot operations where space is at a premium. It is also one of PST’s least expensive chairs. This chair is one of PST’s top five best-sellers.


The Cambridge The Encore


The Oxford, Encore and Cambridge chair can be manufactured with a faux leather, real leather or designer fabric cover of your choice. The frames for each of these chairs can be finished in chromium plated, brass plated or epoxy powder coated to your exact specification. A log is sometimes embodied at the rear of the chairs in order to display brand awareness within the casino. All PST chairs can be manufactured with a memory return swivel, gas spring or the infamous self- levelling, self-return gas spring.


All PST chairs can be specially


manufactured with a short lead time as they are in control in house of all the main manufacturing processes with the chair.


It’s an integral part of the whole casino experience, but does a venue’s seating get the attention it deserves?


Uncomfortable, and if you’re lucky they’ll move to another part of the casino. If you’re unlucky, they’ll leave altogether. How much influence can a GM have over the seating in their venue? That depends, of course, on the organisation, but a good GM will be looking at how and why players move and time on device to assess whether the seating has an adverse effect on their overall experience. Jimmy Howard has been with Genting as a General Manager for over ten years,


34 APRIL 2015


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