This page contains a Flash digital edition of a book.
Media Partners MARCH 2015 THE EUROPEAN TRADE MAGAZINE


Contents FIRST WORDS This issue is certainly a look ahead to what


we can look forward to this year. Duncan Lennard previews PING’s A/W 2015 range as a precursor to our A/W Apparel Guide which is released next month. As always, if you would


like to see your brand featured please get in touch with me. In the meantime we also bring you the essential guide to


this year’s Spring/ Summer footwear, an exclusive interview with Bushnell managing director Andrew Grose and a sneak peak at Golf Buddy’s new range. Our regular contributor Cybertill also advises you on planning Christmas- no that’s not a typo! The retail experts examine why those in retail need to start planning for the festive period now.


REGULARS


4 News Glenmuir- Golf Tourism- Adams


Anyone in the industry also really should check out


page 22 and the chance to win a cool £50000 courtesy of Network 90 if correctly guessing the winner of all four majors this year. For what it’s worth, mine are:


Masters- Rory Mcllroy US Open- Jordan Spieth The Open- Padraig Harrington PGA Championship- Ryan Moore


Good luck!


Alex Fordham, managing editor Twitter: @SGBAlexFordham


FEATURES


10 PGAE Coaching at all Levels


14 Field Report PING


16 Ecommerce Planning for Christmas


20 Advertorial Golf Buddy


18 Front of Shop What do you want from 2015?


28 Competition Motocaddy


40 Review UST Mamiya


42 Mulligan The Independent Voice


22 Cover Story Network 90


30Field Report Bushnell


33 Showcase Spring/Summer footwear


36 Showcase Grips & Shaſts


SGBGOLF is published by Datateam Business Media Ltd Datateam Business Media, London Road, Maidstone, Kent ME16 8LY T:01622 757646 Editor: Alex Fordham | afordham@datateam.co.uk T: 01622 699159 Publisher:Paul Ryder | pryder@datateam.co.uk T: 01622 699105 Advertising: Paul Ryder | pryder@datateam.co.uk T: 01622 699105 Advertising: Richard Punyer | rpunyer@datateam.co.uk T: 01622 699135 Contributors: Carly Frost, Duncan Lennard, Paul Trow Design: Steve Williams | swilliams@designand mediasolutions.co.uk Production:Design and Media Solutions Circulation: Perception Media Products & Services Limited, datateam@pmps.info


Issue No. 139 On the cover:Network90.com


SHOWCASE: S/S FOOTWEAR, GRIPS & SHAFTS PING A/W LAUNCH BUSHNELL FEATURE


The views expressed within this magazine do not necessarily represent those of the editor or publisher, and while every care has been taken in producing this issue, no responsibility is accepted for such views or any inaccuracies contained herein. Datateam Business Media Ltd 2014. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, fax, email, recording or otherwise, without prior permission of Datateam Business Media Ltd.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44