theibcdaily
Professor Brian Cox OBE to give Keynote address
Not quite yet a teenager, Brian Cox watched the landmark television series Cosmos, and decided there and then to become a physicist and find out how the universe works. Along the way he was diverted by music for a while, but he is now a professor of particle physics – and a keynote speaker at IBC2014. Sunday at the IBC
Conference is devoted to looking to the future. Who better to set the tone of the day than Professor Brian Cox OBE, who combines his academic work with presenting his own compulsive, imaginative television series. “I am very much looking
forward to speaking at IBC2014,” Cox said. “Television
programmes like Carl Sagan’s Cosmos and James Burke’s Connections had a great influence on me when I was younger, and it is my view that television is still the most powerful and direct way of inspiring new generations of viewers.
“Integrating television with social media and the internet enhances that potential,” he added, “but of course power comes with responsibility: we must take our responsibility to educate, inform and influence seriously.” Cox – who at one time put his academic career on hold while he played keyboards with chart band D-Ream – is now Professor of Physics at the University of Manchester in the UK. He combines that
with work at CERN, the joint European project in Geneva, which aims to solve the really big questions in particle physics.
When not working on the
Large Hadron Collider, Cox uses his charismatic communication skills to present television programmes on science and the heavens. His skill is in making even the most complex concepts clear for all audiences. He is as popular on children’s television as on science documentaries, and has a long-running radio comedy programme, The Infinite Monkey Cage. Cox brings this engaging
style to IBC on Sunday morning. He will consider how developments in technology
have allowed his own story- telling style to evolve. The keynote will also consider the impact of the massive expansion in television over the years since he was first captivated by Cosmos, back in the days when the UK only had three television channels. It is likely he will also muse on the physics of television itself. Will we one day be
shown around the night skies by Brian Cox in a three dimensional hologram? Hear all this and much more
in a keynote address that is surely not to be missed. Things can only get better at 10.00 on Sunday 14 September 2014 in the Forum. Visit
www.ibc.org/register to book your IBC Conference pass now.
IBC’s Content Everywhere: Workflow and Cloud in focus By Chris Forrester
There are plenty of headline- grabbing sessions at IBC and where this year’s ‘Hot Topics’ are debated, but the fact is that delegates often want the ‘hands on’ advice that IBC’s Content Everywhere Workflow Solutions provide. At IBC2014 it is Hall 9 (Workflow) and Hall 3 (Cloud Solutions) that the advice is being dispensed from Friday through Monday, and with a special focus on the growing importance of the Cloud in planning current and future content distribution. IBC’s Workflow stream is free to attend. IBC Content Everywhere Workflow Solutions stream showcases the financial and production benefits of the disruptive technologies of tapeless production. But as always there are challenges. The relentless drive to end-to-end
file-based digital production throws up as many complexities as it does opportunities for creative freedom and budget saving.
The events are coordinated with the help of the Advanced Media Workflow Association (AMWA) which will also mount its own presentations during the IBC event. AMWA has its own expert presentation on Friday (11.00-12.30) followed by valuable sessions from Microsoft (13.00-14.00) and Telestream (14.30-15.30). Telestream will focus on how ITV automated its multi-platform workflows with extremely speedy processes, and yet flexibility for future expansion. There are near non-stop sessions daily from 11.00, but Sunday’s ‘Lifecycles of a software-based TV station’ (11.00-12.00) is bound to be popular, so grab a seat early.
During this session Cinegy will present its advice on ‘Exploring the total cost of ownership’ helped by BBC Northern Ireland’s Mervyn Middleby (head of Tech and Operations). Sunday also sees Quantel’s Steve Owen (marketing director) and stereographer Richard Hingley talk about the challenges of 4K/60p post production for the recent FIFA World Cup – and no doubt another packed room. Incidentally, the two describe the process as ‘an adventure’!
Quantel’s Steve Owen takes us on ‘an adventure’ on Sunday at IBC
IBC Content Everywhere Cloud Solutions is in Hall 3, and again offers a compelling line-up of experts. Again the sessions run from 11.00 with Friday’s presentations from Piksel, Dimetis (12.00-12.25), Civolution (14.00-14.25), JVC (15.00.15.25) and Avid (16.00-16.25). Cloud-based ‘on-demand’
programming is not forgotten. Microsoft presents with blinkbox (Saturday 14.00- 14.25) and Martin Wahl (principal program manager, at Microsoft’s Azure Media) and Jon Robinson (blinkbox’s group IT leader) explain how they’ve been able to scale, both in terms of their available catalogue and subscriber growth, and reaching extra second screen options. Saturday also
sees Adobe (15.00-15.25) advise how it helped marketing implementation agency Hogarth produce advertising and a wide range of marketing
communications for its clients around the world and from 20 different global locations. Hogarth’s staffers can now view all media in one location but edit and access from anywhere they like. In Hogarth’s case, that might mean editing video in Bucharest with media that’s sitting in London. Sunday’s sessions are every bit as fascinating and groundbreaking. ‘Head in the Clouds, Feet on the Ground’ (12.00-12.25) talks about a Russian retailer and how Vidmind created a ‘virtual’ TV station (TVzor) and claimed to have leapfrogged two iterations of the Russian broadcast landscape with built-in social media and OTT content.
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