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Trading | Execution consulting


“Today we are seeing the evolution of execution consulting into other asset classes. However, this does not happen overnight”


Robert Shapiro, Bloomberg Tradebook


with clients to develop systems for splitting inventory between high and low touch to maximise effi ciency and performance,” says Jackson. Brian Schwieger, head of EMEA execution sales and consulting at Bank of America Merrill Lynch also sees a greater move towards bespoke products. “There is defi nitely greater customisation which can range from providing minor tweaks to a clients’ strategy through to designing and implementing new strategies to meet a client’s specifi c trading objectives. Through execution consulting, we are able to drill down deeper into algo behaviours and performance to offer a more granular view of the best way to trade. We can also offer systematic solutions for increasing trading desk productivity like fi ltering off smaller orders that can be automated so traders focus on the more diffi cult ones that need the human touch.”


Moving across


Although execution consulting started in the equities space, Berke sees the service migrating to other asset classes. “This new hybrid sales person, the execution consultant, part trading partner and part trading guide, has developed the DNA to survive and thrive in the new normal of trading in the capital markets,” she says. “Sellside equity trading rooms have been reorganised


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and reconfi gured. In one fi rm, pods of experts across multiple verticals – equities, futures, ETFs, algorithmic trading – team up to serve a unique set of clients; in another, individuals develop the skills to bring one type of client across both high- and low-touch trading solutions.”


Jim Kwiatkowski, global head, transactions sales, marketplaces, fi nancial and risk, Thomson Reuters also sees a gradual shift occurring. “Just as with equities, execution quality analysis has become important in the FX markets and we are seeing increased demand for consulting services. This was not commonplace fi ve to six years ago. Part or our service includes using our analytics to help clients better understand and improve upon their current execution strategy.” Robert Shapiro, global head of trading and execution consulting at Bloomberg Tradebook echoes these sentiments. “Five years ago, the main focus was on equities and it involved taking full service traders and making them electronic. Today we are seeing the evolution of execution consulting into other asset classes. However, this does not happen overnight and we spend a great deal of time extensively training sales traders through our accreditation programme. We see this as one of our main differentiators and it underpins our technology and analytics.” ■


Best Execution | Spring 2013


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