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AGRICULTURE SUPPLY CHAINS


Figure 3: Demo of CMDirect’s PanXchange Platform ... built, proven and live in international sugar


ventures, long-term agreements and other forms of cooperation provide all participants with benefits in sharing risk and improving operating efficiency. Without a doubt, this cooperation benefits consumers through the increased standards in business practices, food quality and identity and thus overall food security. Yet while dedicated supply chains are


practical and profitable, they cannot succeed without a robust and open market. And that open market can be an even greater asset with the liquidity, efficiency and optionality that technology now provides. Let’s move forwards, not backwards. •


Footnote


1. Winning Through the Supply Chain; From Chasing Price to Adding Value in the F&A Sector; Robobank, February 2013.


Julie Lerner is CEO & Founder of CMDirect, Inc, an online trading platform for physical commodities. She has spent her career focused on business development in thin commodity markets. E: julie@cmdirect.com


CMDirect, Inc. and its licensing arm, PanXchange, provide a patented web-based trading platform specializing in


regional and international physical commodities. Already live in international sugar, the platform is ideally suited for thin and nascent markets wherein market makers can remain anonymous while negotiating multiple contract specifications and manage their counterparts in real-time.


CMDirect is looking for strategic partners to accelerate its growth. For more information, please see CMDirect.com, PanXchange.com or contact info@cmdirect.com


www.CMDirect.com


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