NEW GTLDS
“A ZERO TOLERANCE ANTI-ABUSE POLICY WILL BE DRAFTED AND WILL PUT ON NOTICE THOSE REGISTRANTS WHO SEEK TO REGISTER DOMAINS FOR
ABUSIVE PURPOSES.”
“We intend to follow the same approach with respect to our registry operations. A zero tolerance anti-abuse policy will be draſted and will put on notice those registrants who seek to register domains for abusive purposes. Te policy will be made available on the registry website along with appropriate contact information for reporting abuse.”
Scrutinising bad actors
and draſting
zero
tolerance policies will surely be welcomed by brand owners. But, as they have shown throughout the building of the new gTLD programme,
they
RPMs. “It is true that
want the Applicant Guidebook [a
comprehensive guide to new gTLDs] contains no pre-emptive RPMs—mandatory or otherwise”, says Winterfeldt. “Tat is what brand owners are looking for: something pre-emptive to vitiate the need for defensive registrations larded with unwanted domain names.
registrants and 65,000 resellers. We maintain abuse ratios for each of these entities and keep a check on acceptable limits set internally. We study registration patterns that reveal known offenders, groups and networks that intentionally register rogue domains. Our experience with this process will make it simple for us to adopt a similar process at the registry level.”
Masjide adds that his company is vastly experienced in mitigating trademark abuse and its zero tolerance procedures and aggressive proactive takedown measures have resulted in a ‘white hat’ reputation for discouraging abusive registrations.
“Because, combined, the Donuts and Minds + Machines applications comprise such a large number of bids, their pre-emptive blocking mechanisms are potentially a very effective and cost-saving addition to the current arsenal of RPMs. The blocking mechanisms give the companies an alternative option to sunrise registration on a TLD-per-TLD basis. Again, it would be important for Donuts and Minds + Machines to commit to PIC specs on their applications to ensure that brand owners can trust they will be implemented as described in the applications.”
As we have seen, the
potential effectiveness of blocking systems and the extended
period
trademark claims is
unclear and
disputed. However, individual registries are clearly offering a
helping hand and with the first of more than 1,400 new gTLDs set to launch this year, brand owners might need all the help they can get.
solid, pre-emptive
www.worldipreview.com
Trademarks Brands and the Internet Volume 2, Issue 1
15
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44