24 TVBEurope Forum Archiving & Storage Thestoryofstorage
In the second of this month’s Forums, Philip Stevens looks at the growing importance of archiving and storing material, for both preservation and monetisation
STORAGE OFfilm and videotape takes up a great deal of expensive real estate. Today, file based workflows mean that a huge amount of content can be stored in a small space. That often means financial savings – but what are the considerations when it comes to archiving all that precious material on a disk or in the cloud? How do you control the quality of mass digitisation to an archive medium? We posed these and other questions to a selection of
providers of archive and storage systems for the broadcast industry. These are (in alphabetical order)
Has there been a discernable trend towards investment in high-end digital archiving solutions?
Dymond: Broadcasters and service providers in established markets are currently undergoing a number of second or third generation archive migration projects. This is often driven by the natural technology lifecycle of the chosen storage medium, but is also being seen as an opportunity for assets to undergo additional processing during this process. Fanichet: At Quantum, we
agree that there is definitely a trend towards digital assets preservation across all key big data verticals, even more so in the media and entertainment market. One of the key drivers is linked to the fact these companies are
increasingly looking at ways to generate additional revenues by repurposing existing digital assets. Février: Yes, definitely.
Broadcasters and content owners are increasingly seeing good reason to set up comprehensive archive solutions. With the proliferation
Huw Dymond, media and workflow specialist, Harris Broadcast; Laurent Fanichet, senior product manager, Big Data EMEA/APAC at Quantum; Benoit Février, SVP of EVS media division; Peter Gallen, product marketing manager, Tedial; Jeff Herzog, Ark product manager, EditShare; Alan Hoggarth, director Disk Archive Corporation; Nick Pearce, co-founder Object Matrix; Matthew Rehrer, product manager, Harmonic; Tony Taylor, chairman and CEO, TMD; Bernie Walsh, SGL’s worldwide sales director and joint MD and Jan Weigner, managing director, Cinegy.
archives to enable increased access to content that has traditionally been available to a select few. Walsh: Content owners have
always known the importance of their assets, but now more than ever they need to be able to access this content in order to produce the versions and variants needed for international growth. Weigner: No, not more than ten years ago. Most broadcasters cannot differentiate between MAM and Archive.
What is best — an off-the-shelf IT solution tailored for broadcast or a custom designed system?
Huw Dymond, Harris
“I believe that the media industry has to embrace IT solutions. I also believe that the media industry needs to stop re-inventing technology when a perfectly capable solution is available”
Tony Taylor, TMD
of the second screen and OTT services, they’re realising the many ways that they can re-use and therefore monetise their content. Gallen: Yes in Europe, but the potential projects are taking a long time to come to fruition. Herzog: The last big round of
Laurent Fanichet, Quantum
investment in the media and entertainment industry was to convert facilities from standard definition- to high definition- based workflows. The current round is to convert to tapeless acquisition and delivery, which is producing a corresponding
need to invest in robust archive and storage systems. Hoggarth: For around three
years we have seen European customers minimising investment in archive solutions, while at the same time there has been a steady upward trend in Asia. However, in the last few months investment in archiving is increasing in Europe. Renewal of ageing systems can only be postponed for so long before reliability of older systems begins to have an impact. Pearce: High end in functionality for sure and a
move to fully integrated solutions that enable organisations to get hold of their assets when they need them. Taylor: Yes. As the rate
of content consumption and distribution channels increases, then the need for broadcast, media and archive organisations to invest in the entire content management infrastructure has increased. There is also a significant boost in investment in the digitisation of audio-visual cultural and heritage
Février: The honest answer is somewhere in between! There are some necessary modules like a flexible database, an efficient workflow manager and good HSM partners, that should come ‘off-the-shelf’. But when we look at our EVS customers’ implementations, we see that each of them has their own unique needs. The most important thing is for the archive solution to be seamlessly integrated within a wider IT infrastructure. Hoggarth: The temptation to go
for generic IT storage may be attractive and deals abound in tough times, but remember that simple RAID is not secure enough for a media archive and think carefully about the true total cost of ownership in terms of the power consumption keeping all those disks spinning - and wearing out. Optimised solutions can offer a massive saving for “infrequently accessed” media assets. Rehrer: Neither really is best.
In our experience, the best solution for archiving media is a
www.tvbeurope.com December 2013
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