MARTY B. LORENZO
PARTNER, DLA PIPER LLP
SAN DIEGO, CA
YEARS PRACTICING: 15
PRACTICE AREA: CORPORATE, SECURITIES
LINDBERGH A. PORTER
SHAREHOLDER, LITTLER MENDELSON P.C.
SAN FRANCISCO, CA
YEARS PRACTICING: 32
PRACTICE AREA: EMPLOYMENT
28
“YOU CAN’T THINK ABOUT YOUR BOOK OF BUSI- NESS TOO MUCH,” says rainmaking attorney Marty Lorenzo. “If you set out to build a skyscraper, it can be a daunting task. But if you focus on laying each brick and enjoying the work, it’s not so hard. At the end of the year, you look up and say ‘Wow. Look what I built.’” A partner at DLA Piper in San Diego, Lorenzo
began his career as a litigator before concentrating on corporate. Today, much of his practice involves acting as an outside general counsel for clients, especially for those with smaller legal departments. Lorenzo becomes immersed in their businesses and goals. T is way he can be part of decision-making as an extension of clients’ management and give optimum service. “Taking a holistic approach to client relationships
takes time at the front end,” Lorenzo says. “But truly understanding a client’s mission and vision allows me to give well-rounded advice, anticipate their needs, and keep focused on the client’s ‘big picture’.” Over the years, Lorenzo has reinvented himself as
clients’ needs change. First he did IPOs in the late ’90s, and when the stock market bubble popped, he got into mergers and acquisitions. “A lawyer has to be able to sharpen the skill sets in demand to address clients’ needs,” he says. “To really be a value-add to clients, we also need to possess enduring traits like good business sense and leadership.” Lorenzo honed his leadership skills as he came up through the ranks in the Marine Corps Reserves, where he is now a major in his 24th year of service.
“YEARS AGO, A CLIENT SAID TO ME AT THE CON- CLUSION OF A TRIAL, 'THE REWARD FOR DOING A GOOD JOB IS THAT YOU GET TO DO IT AGAIN,'” says rainmaker Lindbergh Porter. “T at comment has remained with me through the years. Whether it’s a client I have ongoing matters for or one who retains me every two or three years, existing clients are the best source for business development.” Porter began his career at Littler’s San Francisco
offi ce as a summer associate in 1980 and with the exception of seven years at a general practice fi rm (1999 through 2006), has been there ever since. He concentrates on employment, wage and hour,
and whistle-blower litigation, including class actions in state and federal courts. Porter quickly adds that he also tries to keep clients out of courts. His practice includes traditional labor law, representing employers before the National Labor Relations Board, in arbitra- tion, and in collective bargaining. “I enjoy fi nding solutions where parties have competing goals but whose work lives and fortunes are interdependent,” he says about traditional labor practice. After three decades, Porter is now working more
with new and mid-level attorneys to help them develop. “Our clients can choose from more than 900 lawyers in our fi rm. I assume those who select me do so because of the way I represent them. It is my obligation to clients and the fi rm to help train other lawyers to continue the fi rm’s relationship with these clients.”
DIVERSITY & THE BAR® NOVEMBER/DECEMBER 2012
MCCA.COM
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