Trademarks Brands and the Internet is published by: Newton Media Limited Kingfisher House, 21-23 Elmfield Road Bromley, Greater London BR11LT, United Kingdom
Telephone: +44 203 301 8200
Director and publisher Nicholas Lipinski Editor
Peter Scott
Telephone: +44 203 301 8211 Email:
pscott@newtonmedia.co.uk
Sub-editor Ros Bromwich
Journalist Ed Conlon
Editorial assistant Rachael Steven
Associate publisher John Haley
Telephone: +44 203 301 8205 Email:
jhaley@worldipreview.com
Advertising manager Matt Saunders
Telephone: +44 1926 423 781 Email:
msaunders@worldipreview.com
Project managers Nicholas House
Email:
nhouse@worldipreview.com Atif Choudhury
Email:
achoudhury@worldipreview.com
Production and design Fisherman Creative
©Newton Media Limited 2012
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electrical, mechanical, photocopying, recording or otherwise without the prior written permission of the publisher.
The views expressed in TB&I are not necessarily those shared by the publisher, Newton Media Limited. Wishing to reflect the true nature of the market, we have included articles from a number of sources, and the views expressed are those of the individual contributors. No responsibility or liability is accepted by Newton Media Limited for any loss to any person, legal or physical, as a result of any statement, fact or figure contained in TB&I.
This publication is not a substitute for advice on a specific transaction.
The publication of advertisements does not represent endorsement by the publisher.
Trademarks Brands and the Internet (TB&I):
ISSN 2049-2359 (Print) Cover image:
istockphoto.com
www.worldipreview.com
EDITOR’S NOTE Clearing things up
Te Internet Corporation for Assigned Names and Numbers (ICANN) has faced some predictable challenges in its attempt to launch new generic top-level domains (gTLDs). Given the size of the change ICANN is ushering in, that was inevitable. One of the most regularly voiced concerns has been over IP, with many brands fearful that a potentially unlimited gTLD space will mean potentially unlimited opportunities for infringement. And most brands don’t like the idea of having to monitor their trademarks across so many new platforms.
Tat’s where the Trademark Clearinghouse comes in. As a way of helping businesses protect their trademarks, it’s best seen as part of the toolbox rather than a fix-all, but by allowing brands to be notified every time anyone tries to register a domain that uses their trademark, it should go some way to providing peace of mind. In this, the third issue of Trademarks Brands and the Internet, we talk to Jan Corstens and Vicky Folens of financial services company Deloitte, the firm responsible for the delivery and operation of the Clearinghouse. Tey describe what exactly the Clearinghouse will do, and provide insights into what remains to be ironed out.
Also in this issue we consider how to tackle online piracy, and take a look at the effectiveness of putting the onus on Internet service providers (ISPs) to block access to problematic websites. Given how straightforward it is said to be to navigate around such blocks, can it really be a satisfactory method of tackling infringement? And more than that, is it really fair to co-opt ISPs into a fight that doesn’t appear to be theirs? Tere are no easy answers, but then again, that is true of online piracy as a whole.
We introduce a new feature to TB&I this month: our ‘Snapshot’ section. Te idea is to look at an online business that for whatever reason faces unusual or interesting branding or IP-related challenges, and profile its approach to these tricky areas. Tis month, we look at Groupon, the online voucher-based discount site.
We also have an interesting preview of the IP Summit in Alicante. Tis conference, now in its fiſth year, used to take place wholly in Brussels, but this year is taking a two-site approach. Te patents section of the conference will still be in Brussels, but there will also be an extensive trademarks programme in Alicante. We talk to conference speakers Claudia Andrieu of the Picasso Administration and Susan Gustaffson of Pernod Ricard about IP in their industries.
We welcome your feedback, as ever. Peter Scott, Editor
EDITORIAL PANEL
Ben Allgrove, partner, Baker & McKenzie Andy Churley, head of products, Group NBT Annick Mottet Haugaard, president, European Communities Trade Mark Association, Gretchen Olive, policy & industry affairs, CSC Global Maggie Ramage, immediate past-president, Institute of Trade Mark Attorneys, Petter Rindforth, partner, Fenix Legal David Taylor, partner, Hogan Lovells Jonathan Zuck, president, Association for Competitive Technology
Trademarks Brands and the Internet Volume 1, Issue 3
3
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56