Why is travel a better motivator than cash? For one, incentive meetings create experiences that those who earn them could never replicate on their own. And, when done right, incentive trips make for loyal employees with memories they can savor for a lifetime. At the same time, incentive meeting planners are held to a more challenging standard today than ever before, according to two Site executives. They share what the future of the industry looks like.
Plus,we profile a half-dozen venues and destinations from around the world offering organizations’ top performers one-of-a-kind experiences.
INTERVIEW BY MICHELLE RUSSELL DESTINATION PROFILES BY JULIE RITZER ROSS