CALLING THE IMELDA MARCOS OF THE SPECIES
KEEPING YOUR WHITES WHITE
Summer would not be Summer without those classic white shoes. As we all know these are the most difficult to keep clean and without introducing a suitable shoe care product can lead to losing the sale. Cherry Blossom has the answer with several options including Liquid Sports Whitener, Renovating Shoe Polish Tin and Renovating Shoe Cream Jar.
Why not create an all-white shoe care feature display to capitalise on impulse purchases for your customers buying for new and old footwear at home.
STOCK WHAT YOUR CUSTOMERS KNOW. RIGHT BRAND, RIGHT PLACE, RIGHT TIME.
This ‘shoe driven breed’ of Ladies will start to pack their winter footwear away and begin their buying spree of brightly coloured shoes and sandals to go with all those summer outfits!
Shoe Care is an all year round opportunity if you stock the right brand, in the right place, at the right time to ensure you maximise your shoe care sales this summer with CHERRY BLOSSOM PREMIUM.
It’s all about colour ...
So make sure you boost your range of colours in Shoe Care. Cherry Blossom has a comprehensive range of over 40 colours of highly pigmented Renovating Shoe Cream Jars that will effectively cover scuffs and also nourish the leather to maintain suppleness and comfort.
PUTTING A SPRING INTO YOUR STEP
Keep your lady customers smiling whilst looking good in those high heeled sandals and shoes by providing comfort gel accessories which are also ideal as fitting aids. To capitalise on these high volume products Cherry Blossom stock Ball of Foot Gel Pads, Gel Heel Grips and a really successful three quarter length Gel Comfort Insole which have all been very popular this year.
STARLETTOS FOR RACE DAYS, WEDDINGS & THOSE SPECIAL GARDEN PARTIES
Avoid that ‘sinking into the turf’ feeling
Starlettos are ultra-cute and clever shoe accessories designed to stop heels sinking at garden parties, outdoor weddings and race days.
Not only can sinking heels cause damage to beautiful shoes, they might cause your customers to have their day spoilt by an accident with a glass of champagne or a fall at the first post whilst chatting up boyfriends!
To learn more about the Cherry Blossom shoe care range and the new exciting Starlettos products please call 01773 521521, email
info@cherryblossom.co.uk or visit
www.cherryblossom.co.uk
APRIL 2012 • FOOTWEAR TODAY
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