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PCMA is the leading resource and premier educator for professionals in the meetings and convention industry.


PCMATODAY Knowledge Bonanza


May 2011


At PCMA’s Education Conference next month, attendees will tap into some of the meetings industry’s brightest minds—while forming key relationships of their own.


The program for this year’s PCMA Education Conference—co-locating with the first edition of AIBTM, The Americas Meetings & Events Exhibition, in Baltimore on June 20–23—has been finalized, and it looks to be a memorable one. Focusing on innovation, leadership, strategy, and virtual events, the Education Conference guarantees an incredible schedule of ses- sions and numerous opportunities to network. Headline speakers include:  Gary Shapiro, president and CEO, Consumer


Electronics Association—“America’s Innovation Economy”  Terri Breining, CMP, CMM, Breining Group—


“Measuring the Real Value of Your Meetings”  Vernice Armour, first African-American female


combat pilot—“Zero to Breakthrough”  Karé Anderson, co-founder, Say It Better Creative —“Create Bragging Rights With Your Meeting”


 Jeff Henderson, chef and TV personality—“From


the Streets to the Stove” (see p. 67 for a profile)  Jeff Hurt, director of education and engagement,


Velvet Chainsaw Consulting—“Six Radical Changes Disrupting the Next Decade”  Roger Rickard, partner, REvent—“Meetings Mean


Business”  Michael Doyle, executive director, Virtual Edge


Institute—“Virtual Meetings 101.” Attendees will be able to earn up to 1.3 CEUs (approxi-


mately 13 credit hours) at these and additional sessions. Registration fees start at just $150, and include a network- ing reception for PCMA attendees, a joint networking event with AIBTM, daily breakfast, and two lunches. The Education Conference is an intimate event that’s


sure to help you form lifelong industry relationships and keep you on top of the latest trends. For more information or to register, visitwww.pcma.org/EduCon.


 AMERICA MEETS: Along with the Convention Industry Council’s Hall of Leaders Gala on June 21,PCMA’s Education Conference and AIBTM form the centerpiece of America MeetingsWeek. For a full schedule, visitwww.aibtm.com/page.cfm/Link=91/. 14 pcma convene May 2011 www.pcma.org


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